Sales Director

5 days ago


Burlington, Massachusetts, United States Sunrise Senior Living Full time
About the Role

Sunrise Senior Living is seeking a highly skilled and experienced Sales Director to join our team. As a Sales Director, you will be responsible for leading the sales and marketing efforts for our community, driving revenue growth, and building strong relationships with referral sources.

Key Responsibilities
  • Market Analysis and Planning: Conduct thorough market research to identify trends, opportunities, and challenges, and develop a comprehensive sales plan to achieve revenue goals.
  • Sales Strategy and Execution: Develop and implement sales strategies to drive lead generation, conversion, and revenue growth, and ensure effective execution of sales plans.
  • Referral Source Development: Identify, build, and maintain strong relationships with referral sources, including healthcare professionals, social workers, and other key stakeholders.
  • Team Leadership and Development: Lead, motivate, and develop a high-performing sales team, providing coaching, training, and feedback to ensure excellent sales performance.
  • Financial Management: Manage the sales and marketing budget, track expenses, and analyze financial performance to ensure effective use of resources.
  • Communication and Collaboration: Collaborate with cross-functional teams, including marketing, operations, and customer service, to ensure seamless execution of sales and marketing initiatives.
Requirements
  • Education: Bachelor's degree in Marketing, Business, or related field.
  • Experience: Minimum 5 years of sales and marketing experience, with a proven track record of driving revenue growth and building strong relationships with referral sources.
  • Skills: Excellent communication, leadership, and analytical skills, with the ability to think strategically and execute tactically.

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