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Senior Director of Healthcare Professional Marketing

2 months ago


Burlington, Massachusetts, United States PharmaEssentia U.S.A. Full time
Position Overview

The Senior Director of Marketing plays a pivotal role within PharmaEssentia, overseeing the creation and execution of initiatives aimed at enhancing brand recognition among healthcare professionals. This leadership position is integral to shaping the marketing strategy and operational plans for both disease states and specific brands.

Key Responsibilities:

  • Lead the development and execution of comprehensive marketing strategies for healthcare professionals.
  • Oversee brand development, ensuring effective messaging and execution of all marketing materials.
  • Collaborate with cross-functional teams including Legal, Regulatory, Medical Affairs, and Sales to align marketing efforts.
  • Establish and monitor key performance indicators to assess marketing effectiveness.
  • Manage the marketing budget, ensuring accurate reporting and fiscal responsibility.
  • Communicate effectively across various organizational levels to ensure clarity and alignment.
  • Set annual objectives and development plans for the marketing team.
  • Provide continuous feedback and evaluation to ensure team goals are met.
  • Work closely with sales leadership to guarantee optimal execution of marketing strategies.
  • Maintain strong relationships with external agency partners.

Qualifications & Experience:

  • Bachelor's Degree in Marketing or a related discipline.
  • Over 10 years of experience in pharmaceutical marketing.
  • Experience with product launches is preferred.
  • Background in Oncology or Hematology is advantageous.
  • Strong communication skills with the ability to present complex information clearly.
  • Proven ability to articulate intricate scientific concepts.
  • Demonstrated leadership and organizational skills.
  • Ability to coordinate effectively across multiple functions.
  • Understanding of pharmaceutical industry regulations and compliance.
  • Willingness to travel as required.

Benefits:

  • Comprehensive medical coverage with significant employer contribution.
  • Generous dental and vision coverage.
  • Competitive paid time-off policy.
  • 401(k) plan with company matching.
  • Flexible spending accounts for medical and dependent care.
  • Monthly allowance for cell phone and IT expenses.
  • Access to an Employee Assistance Program.

Commitment to Diversity:

PharmaEssentia is dedicated to fostering an inclusive environment where equal employment opportunities are available to all applicants. We value diversity and believe it is essential to our success as a global organization.