Sales Director

1 week ago

St Louis, Missouri, United States Brenntag Full time

Job Summary:

The Sales Director is responsible for overseeing the overall sales efforts of all Account Managers in their assigned territory or industry to maximize sales and profit. They manage the Account Managers' activities and resulting sales/pricing performance, as well as their ability to continually develop and achieve high performance and Commercial Excellence. They guide the individual Account Managers on identifying, prioritizing, and converting new opportunities - both with regards to opportunities of existing customers through cross- and range-selling as well as with new leads. They uphold Brenntag core values and focus on customer excellence in all regards and every day.

Key Responsibilities:

  • Team Management (40%):
    • Effectively communicate the sales strategy, related tactics, and expectations for the assigned territory or industry.
    • Pre-define and communicate service levels, payment terms, etc. - in alignment with defined guardrails (customer segmentation, ComEx).
    • Establish Gross-Profit targets and set both team and individual targets/KPIs.
    • Motivate the sales team to achieve Regional targets and KPIs (both quantitative and qualitative).
    • Ensure all Account Managers create, maintain, and present a robust sales plan, incl. mid-term objectives/action-plans for priority customers.
    • Guide team to focus sales activities on the right customers (e.g., utilizing CRM classifications).
    • Help team to prioritize new customer leads or customer projects and manage campaign initiation and execution.
    • Facilitate effective collaboration with cross-functional internal teams and Industry/Product experts, who can support the delivery of increased product baskets and solutions for customers; Ensure Application Development Managers, Industry Marketing Managers, and/or Product Management are utilized effectively to create growth opportunities.
    • Take responsibility for dealing with under-performers; interview & recruit new sales team members.
    • Push people development incl. training and coaching (for details, see training and coaching below).
    • Conduct deployment/staff planning, taking into account vacation/sick leave and resulting temporary replacements.
    • Ensure all commercial activities within her/his area of responsibility are conducted in line with Brenntag's codes, guidelines, and local and international legislation.
  • Strategy and Future Direction (10%):
    • Maintain an up-to-date level of market, product, technical, and application knowledge, e.g., via training.
    • Identify/Derive growth opportunities/trends and exchange with Industry Marketing Managers/Product Management.
    • Support Industry Marketing Managers/Product Management in supplier relationship management, e.g., through participating in business reviews.
    • Derive the optimal sales strategy for the team of Account Managers, taking into account customers/products/market developments and overall strategy.
    • Develop customer retention strategies.
    • Be part of the Sales Management leadership team and jointly shape the future sales direction.
  • Internal Meetings for Training and Coaching (20%):
    • Hold weekly and monthly one-on-one review meetings with each Account Manager (physical or virtual) to discuss activities and upcoming visit/call plans.
    • Hold regular coaching sessions (minimum quarterly, but ideally monthly) with each EAM/IAM and provide immediate feedback (Note: These coaching sessions can take place after joint customer meetings).
    • Hold regular (min. quarterly) meetings with the sales team, to review team performance, discuss market-changes, refine commercial tactics, agree on new actions, share best-practices, and facilitate teambuilding.
    • Arrange and carry out further sales training (with external providers), in order to continually develop the Account Managers.
  • Pricing (10%):
    • Act as a first escalation instance.
    • Provide pricing guidance with regards to price differentiation.
    • Push Account Managers on pricing excellence (e.g., margin management).
    • Review prices set below min. threshold.
  • Systems and Admin (20%):
    • Ensure appropriate data administration and documentation of all customer interactions and business cases in the local CRM system (e.g., post-processing of visits, customer potential, customer projects, outstanding actions).
    • Review team performance by reading CRM reports, monitoring the status of outstanding actions, measuring performance against sales campaigns, and commercial excellence (e.g., price & margin management initiatives, etc.).
    • Complete sales and revenue-related reporting and develop respective actions.
    • Proactively manage and push EAMs/IAMs into the digital transformation in sales (Brenntag Connect).

Requirements:

  • Preferably Post-Secondary Education with a focus in Business, Science, or equivalent preferred.
  • Experience in the chemical distribution business, in a sales capacity, with a minimum 2 years of relevant leadership experience.
  • Proven Management competencies, including having a track-record of achieving strong sales growth and delivering against business objectives.
  • High school diploma; BSc/BA in office administration or relevant field is preferred.

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