Head of Marketing Strategy

2 weeks ago

San Francisco, California, United States Airbyte Full time

Company Overview

Airbyte is recognized as the open-source standard for EL(T), empowering data teams to seamlessly replicate data from various applications, APIs, and databases to data warehouses, lakes, and other destinations. Our belief in an open-source methodology enables us to address the extensive range of integrations while allowing teams to customize pre-built connectors to suit their specific needs.

To date, we have developed over 350 connectors and supported more than 35,000 companies in their data replication efforts. With $181M raised from leading investors, we prioritize product-led growth, focusing on creating exceptional products that attract users organically rather than relying on traditional outbound sales tactics.

Role Overview

As the Director of Growth Marketing, you will play a pivotal role in formulating, implementing, and refining our demand generation strategy aimed at driving new customer acquisition and expanding existing customer relationships. Your primary focus will be on enhancing Airbyte's go-to-market strategy, with a specific emphasis on generating sales-assist qualified leads, while working closely with our Developer Relations and community teams to foster bottom-up adoption.

This position offers a unique opportunity to shape and expand our marketing organization. You will be an integral part of the executive team, reporting directly to the co-founder.

Key Responsibilities

  • Design and execute innovative demand generation strategies to cultivate qualified leads and enhance pipeline growth.
  • Collaborate effectively with sales, product, and finance teams to ensure alignment of demand generation initiatives with overarching business objectives.
  • Mentor and develop your marketing team.
  • Establish and refine marketing systems to bolster demand generation and operational efficiency.
  • Evaluate and report on the effectiveness of demand generation and marketing operations, driving continuous improvement.
  • Stay informed on industry trends and best practices in demand generation and marketing operations.

Qualifications

  • 8+ years of experience in demand generation and growth marketing.
  • 4+ years of experience in B2B and infrastructure/devtools, with a preference for open-source product experience.
  • Exceptional project management skills, fostering productivity within your team.
  • Outstanding verbal and written communication abilities.
  • A proven history of establishing and nurturing strong client relationships.
  • Comprehensive understanding of go-to-market systems, including CRM, marketing automation, and outbound tools.
  • Located in the San Francisco Bay Area, with a hybrid work model requiring in-office presence twice a week.

Benefits

  • Relocation Assistance: For candidates applying to a San Francisco-based role, Airbyte offers support for a smooth transition.
  • Unlimited Paid Time Off: We encourage work-life balance with a minimum expectation of 25 PTO days annually.
  • Parental Leave: We provide 16 weeks of paid parental leave for all new parents.
  • Open Book Policy: We support your professional development by covering the cost of books.
  • Continuous Learning: We sponsor attendance at conferences and training programs that contribute to your growth.
  • Comprehensive Benefits Package: Includes medical, dental, vision, life insurance, and more, fully covered for employees and dependents.
  • 401k: Available for US-based employees.
  • Work Visa Sponsorship: We sponsor H1B Transfers, TN Visas, and Green Cards on a case-by-case basis.

Airbyte is an equal opportunity employer committed to diversity and inclusion. We do not discriminate based on any protected status and are dedicated to providing reasonable accommodations for qualified individuals with disabilities throughout the hiring process.

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