Senior Marketing Manager

2 days ago


Pine Lake, Georgia, United States Cox Full time
About the Role

We are seeking a highly skilled Senior Manager, CRM Marketing to join our team at Cox Automotive. As a key member of our marketing team, you will be responsible for developing and executing strategic marketing plans to drive customer engagement and growth.

Key Responsibilities
  • Develop and implement CRM marketing strategies to drive customer engagement and retention
  • Lead the development of email and SMS marketing campaigns to drive customer behavior and revenue growth
  • Collaborate with cross-functional teams to ensure seamless customer experiences across all touchpoints
  • Analyze campaign metrics and provide insights to inform future marketing strategies
  • Stay up-to-date with industry trends and best practices in CRM marketing
Requirements
  • Bachelor's degree in Marketing or related field
  • 8+ years of experience in CRM marketing, including email and SMS marketing
  • Proven track record of driving customer engagement and revenue growth through marketing efforts
  • Strong analytical and problem-solving skills
  • Excellent communication and leadership skills
What We Offer

Cox Automotive offers a competitive salary and benefits package, including health insurance, retirement plan, and paid time off. We also offer opportunities for professional development and growth within the company.

About Cox Automotive

Cox Automotive is a leading provider of automotive solutions, including Autotrader, Kelley Blue Book, and Manheim. We are committed to innovation and customer satisfaction, and we are seeking talented individuals to join our team.



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