Marketing Project Coordinator

2 weeks ago


Glen Mills, Pennsylvania, United States Golden Malted Full time

Company Overview

Golden Malted stands as the premier manufacturer and distributor of waffle irons, mixes, and toppings for leading establishments such as restaurants, hotels, educational institutions, and amusement parks. With a robust turnkey waffle program, the company serves over 40,000 customer locations across North America and boasts an operational history exceeding 85 years. Our extensive geographic presence ensures coast-to-coast coverage in the U.S. and a global distribution network catering to clients in approximately 45 countries.

Job Summary

The Marketing Project Coordinator plays a vital role in assisting the marketing division with the execution of diverse marketing strategies and initiatives. This position is responsible for coordinating and implementing marketing projects, managing timelines, and collaborating with internal teams to ensure alignment with corporate objectives. The Marketing Project Coordinator will oversee marketing calendars, conduct market analysis, manage content distribution, and evaluate the effectiveness of marketing campaigns.

Key Responsibilities

  1. Engage actively in branding and rebranding projects.
  2. Support the formulation and execution of marketing strategies to meet business goals.
  3. Develop and maintain an editorial calendar for social media platforms and marketing communications.
  4. Assist in the execution of marketing strategies and initiatives.
  5. Contribute to brand initiatives, including promotional activities.
  6. Coordinate marketing campaigns across various channels, including digital, social media, email, and traditional advertising.
  7. Manage social media profiles and create compelling content to boost brand visibility and engagement.
  8. Produce marketing materials such as brochures, presentations, and promotional items.
  9. Monitor and assess marketing metrics, providing reports on campaign performance.
  10. Assist in organizing and executing events, trade shows, and promotional activities.
  11. Conduct market research to identify trends, competitor actions, and consumer preferences.
  12. Support the upkeep and updates of the company website and other digital platforms.
  13. Collaborate with external vendors, agencies, and partners to implement marketing initiatives.
  14. Provide administrative assistance to the marketing department, including scheduling meetings and organizing marketing materials.
  15. Act as a representative of the brand.

Position Requirements

  1. A Bachelor's degree from an accredited four-year institution is preferred.
  2. Demonstrated ability to work independently and meet all assigned deadlines.
  3. Experience in delivering PowerPoint and verbal presentations to company leaders and industry stakeholders.
  4. Prior experience managing multiple responsibilities while maintaining organization and attention to detail.
  5. Exceptional verbal and written communication skills.
  6. Proven experience in food photography and videography, with a portfolio available for review.
  7. A minimum of two years of professional experience applying design principles in a work environment, including proficiency in Adobe Creative Suite and similar platforms.
  8. Strong skills in Microsoft Office applications, including Outlook, Excel, and PowerPoint.
  9. Previous experience in the food, restaurant, or hospitality sectors is advantageous.
  10. Willingness to travel occasionally as required.


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