Campaign Marketing Coordinator

2 weeks ago


Cedar Rapids, Iowa, United States MSA Professional Services, Inc. Full time

Position Overview:
We are looking for a proactive Marketing Specialist (Campaigns) to lead the creation and execution of marketing campaigns and internal training programs at MSA Professional Services, Inc.

Key Responsibilities:
As an integral part of our organization, you will significantly contribute to enhancing our market visibility and preparing the firm for future growth.

This role provides the chance to engage in various projects and work alongside diverse teams in a vibrant and collaborative setting.

Responsibilities Include:
1. Efficiently manage a variety of projects and tasks autonomously.
2. Collaborate with different departments to ensure marketing strategies align with overall business goals.
3. Oversee the planning and execution of email, social media, online, and direct mail campaigns, including strategy formulation, testing protocols, creative development, reviews, milestone tracking, execution, and performance evaluation.

4. Conduct market research to uncover trends, customer preferences, and competitive insights.
5. Prepare presentation materials and abstracts for speaking engagements to showcase MSA's thought leadership.
6. Create and maintain marketing collateral, such as brochures and pamphlets.
7. Manage marketing information systems, including Digital Asset Management (DAM), Enterprise Resource Planning (ERP), and Customer Relationship Management (CRM) systems.
8. Assist in the strategy, development, and coordination of internal and external client events.
9. Develop and oversee campaigns that align with MSA's business and strategic objectives to drive new business opportunities.

Diversity and Inclusion:
MSA is an equal opportunity/affirmative action employer committed to fostering diversity and inclusion in the workplace. We value a diverse workforce and provide equal employment opportunities for all applicants and employees.

All qualified applicants will be considered without regard to race, color, sex, gender identity, gender expression, religion, age, national origin, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by applicable laws.

If you require assistance with your application due to a disability or incompatible technology, please reach out to us.



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