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Marketing Specialist

2 months ago


Little Ferry, United States OpenTable Full time

At OpenTable, we’re on a mission to power great dining experiences. We’re looking for a product marketer to join the team to help shape the future of OpenTable’s consumer products. The consumer focus areas may vary depending on business need, but could include OpenTable’s desktop website, apps, reviews or loyalty program. You’ll experience end-to-end marketing as you help lead a product's journey from ideation through launch. From assisting with positioning, naming, competitive analysis, feature prioritization and external communications, you’ll help shape the voice of the product and help it grow a loyal consumer following. This means you work with a cross-functional team across marketing communications, sales, legal, product management, engineering and more. The role enables you to help shape the product development process and future marketing strategy.

Responsibilities

Brainstorm and recommend ideas and strategies for go-to-market launches; may include assisting with positioning, naming, external communications strategy, and launch prep for sales and support

Execute marketing launch plans and campaigns with cross-functional stakeholders that help build awareness and adoption of OpenTable products

Analyze and recommend actions to improve achievement of company goals via marketing

Listen to and understand diners deeply to identify needs and provide feedback back into the marketing, product and strategic development cycles

Skills & Experience

BA/BS with 3+yearsof marketing experience in a tech company or fast-paced environment

Great written and verbal communication skills

Demonstrated problem solving abilities and innovative thinking

Demonstrated capacity for understanding strategy and analysis

Track record of managing projects and working with cross-functional teams; a plus for experience with product launches and/or integrated marketing campaigns

A thinker and doer who can be flexible and thrive in fast-paced, ambiguous situations

ABOUT US OpenTable, part of Booking Holdings(NASDAQ: BKNG), is the world's leading provider of online restaurant reservations, seating more than21 million diners per month via online bookings across more than 40,000 restaurants. TheOpenTablenetwork connects restaurants and diners, helping diners discover and book the perfect table and helping restaurants deliver personalized hospitality to keep guests coming back. TheOpenTableservice enables diners to see which restaurants have available tables, select a restaurant based on verified diner reviews, menus, and other helpful information, and easily book a reservation. In addition to the company's website and mobile apps,OpenTablepowers online reservations for nearly 600 partners, including many of theInternet'smost popular global and local brands. For restaurants, theOpenTable hospitality solutions enable them to manage their reservation book, streamline their operations, and enhance their service levels. Since its inception in 1998,OpenTablehas seatedover 1 billion diners around the world.The Company is headquartered inSan Francisco and has bookable restaurants in more than 20 countries includingAustralia, Canada,Germany,Ireland,Japan,Mexico, United Kingdom and the United States.

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