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Vice President Director, Media Client Strategy

3 months ago

New York, United States Starcom Full time

Job Description

The Planning VP, Director manages the planning process for assigned clients. The VP, Director is a leader who contributes to brand strategy, builds solid relationships with clients across all levels and functions, and can manage, lead, and develop their internal planning team while also playing an active “hands-on” role in the deployment of strategic plans. The VP, Strategy Director should also be fiscally accountable for ensuring proper budget management and identifying upside revenue potential for the agency.

Responsibilities:

Strong leadership presence and client management skills Leads thinking to inspire innovative solutions, creativity, and a proactive approach Digital mindset/fluency and an insatiable curiosity Flexibility and agility to manage complex processes Ensure the team delivers sound strategic plan recommendations based on a clear understanding of client objectives Maintain an in-depth knowledge of client businesses with a focus on upstream initiatives Expert command of Media Research resources, capabilities and limitations Exemplify collaboration by building and maintaining productive relationships across all communications areas (internal teams and agency partners). Ability to think beyond “media” as an active collaborator in the Integrated Marketing Communications process Thorough knowledge of marketing and communications Excellent written and verbal communication skills; solid presentation and storytelling skills. Experience planning, buying and executing sponsorships Authoritative, leadership presence Ability to prioritize and organize issues/projects for self and staff

Qualifications

Bachelor's Degree preferred, concentration in advertising, marketing, business administration, or communications preferred. MBA is a bonus. 12+ years of media planning, buying, and management experience in progressive levels of responsibility. Demonstrated business acumen and a track record of success in the media services profession. Strategic thinker, seeing the bigger picture, with the ability to analyze everything and think critically when solving problems to come up with unconventional solutions. Ability to establish and manage the P&L statement. Previous leadership and team management. Ability to build great relationships with clients, vendors, and reps. History of negotiating to get the job done right and track record of success in media.