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Executive Vice President of Media Strategy
2 months ago
TalentNow Solutions is seeking a forward-thinking and strategic Executive Vice President of Media Strategy to enhance our centralized earned media team. This pivotal role will oversee a diverse group of media specialists dedicated to delivering innovative media strategies and outreach for our clients across various sectors including Food & CPG, Health & Wellness, Technology, and more.
The EVP will play a crucial role in managing and expanding a team of over 10 media professionals, ensuring effective execution of both short-term and long-term projects for all clients. This position requires a strong leader who can provide strategic direction to internal teams and clients alike, fostering collaboration and excellence.
Key Responsibilities:
- Media Strategy Development: Guide the creation of earned-centric strategies and narratives for proactive media outreach, ensuring impactful placements and coverage.
- Team Leadership: Inspire and lead a bi-coastal team of media specialists, promoting a culture of engagement and professional growth.
- Client Engagement: Collaborate with agency leaders to align media strategies with client objectives, providing expert counsel and support.
- Industry Insight: Stay ahead of trends and consumer insights, identifying opportunities to enhance client campaigns and media tactics.
- Performance Tracking: Establish and monitor key performance indicators (KPIs) for media initiatives, ensuring alignment with overall business goals.
Qualifications:
- A Bachelor’s degree in Communications, Public Relations, Marketing, or a related field.
- A minimum of 15 years of experience in media relations or public relations, demonstrating a track record of innovation and impactful results.
- A robust network of media contacts across various industries.
- Exceptional strategic thinking and problem-solving capabilities.
- Proven leadership experience with the ability to mentor and inspire a team.
This role is designed for a media enthusiast with a deep understanding of the evolving media landscape, who can drive growth and innovation within the agency. We look forward to welcoming a leader who is passionate about shaping the future of media strategy.
