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Senior Vice President of Product Strategy

2 months ago

New York, New York, United States Publicis Media Full time

Position: Senior Vice President of Product Strategy at Publicis Media

We are seeking a seasoned and visionary Senior Vice President of Product Strategy to oversee our initiatives related to Media Mix Modelling solutions within the Publicis Operating System.

This role will report directly to the Executive Vice President of Product Strategy.

The position requires in-office attendance for three days each week.

Strategic Direction:

  • Formulate and execute a detailed strategy for Media Mix Modelling that aligns with the organization's mission and objectives.
  • Establish benchmarks for design excellence and innovation in Media Mix Modelling.
  • Develop and implement the product roadmap informed by market dynamics and client insights.

Leadership and Team Development:

  • Guide and nurture a global team of product managers and engineers.
  • Encourage a culture of innovation and teamwork within the department.
  • Provide strategic guidance and professional development opportunities for team members.

Research and Innovation:

  • Remain updated on industry trends and emerging technologies in Media Mix Modelling.
  • Collaborate closely with internal teams and client representatives to address their requirements.
  • Develop prototypes to validate concepts with clients.

Collaborative Engagement:

  • Work alongside Data Science, Engineering, and Marketing teams to synchronize and realize the product vision.
  • Convey product updates and advancements to both internal and external stakeholders.

Industry Leadership:

  • Act as a representative of the company as a thought leader in the Media Mix Modelling sector.
  • Foster internal thought leadership by disseminating insights and best practices.

Requirements:

  • Bachelor's degree in Computer Science, Engineering, or a related discipline.
  • Significant experience in product management, especially in Media Mix Modelling and Strategic Planning.
  • Demonstrated success in global product strategy and execution.
  • In-depth knowledge of Media Mix Modelling.
  • Experience in launching data products within a B2B context.
  • Exceptional communication and presentation abilities.
  • Commitment to innovation and ongoing improvement.