Media Director

4 weeks ago

New York, United States Strategy Media Services Full time

Strategy Media (strategy-media.com) is a progressive media agency based on Madison Avenue representing high-profile real estate and luxury brands all over the country and globally.


We are looking for a Media Director with multi-channel experience across all digital channels with deep understanding and working knowledge of digital and social media platforms. You will work with our clients to develop and oversee execution of goals, directives, strategies and budgets. This person will work alongside our Senior Director to manage a team of paid media strategists as well as be hands-on in the day-to-day campaign execution and activation, as needed.


Required: Minimum 8+ years of paid media experience across all digital channels with demonstrated capabilities in Search/Social/Programmatic/Direct Site Buys/CTV/Video/Mobile.

Must have CM360, Google Looker Studio and Facebook Business Manager experience. This position is hybrid and you will be expected to attend client meetings in NYC.

-Ensure the successful execution, management, and optimization of our clients’ paid media campaigns.

-Responsible for total management of assigned accounts throughout the entire strategic, planning and implementation process

-Develop strategically sound local, national and global media plans for assigned clients against defined consumer segments and buyer profiles.

-Lead and direct the development of client presentations while acting as senior-level agency point of contact with agency clients.

-Analyze relevant channels and outlets, develop budgets and flowcharts, and recommend tactical implementation and timing

-Research and implement new techniques and technologies that are relevant for clients’ media strategies

-Monitor campaign delivery, report on performance, and proactively provide recommendations to ensure campaigns meet and exceed client KPIs

-Compile analytics reports pulled from Campaign Manager 360, GA4, Google Data Studio, and other reporting platforms inclusive of key insights and actionable recommendations to optimize campaign performance.

-Draw insight from program results and ensure dialogue with client and internal team on informed strategic implications.

-Ability to discover, articulate and implement actionable insights.

-The Media Director will work with the Senior Director to manage and supervise a team of Media Planner/Buyers while leading the process of strategic media planning/execution and serving as a resource for the team. 

-Strong interest in working with a small agency to contribute to its growth and willingness to provide leadership to our growing media team.

-Extremely detail-oriented and strong multi-tasking skills.

-Some travel within the U.S will be required for this position. 


Desired Skills & Experience

Qualifications:

- At least 8 years of Digital Planning & Buying experience required across all channels. 

-Must have at least 6+ years of experience with Google Looker Studio, CM360 and Facebook/IG ads platform.

-High-level proficiency in Excel with pivot tables, Vlookup etc.

-Proven leadership ability with experience managing a team of planner/buyers. 

- Extremely thorough, analytical, and focused on details. 

- Strong mathematical abilities required in this position.

- Ability to work independently/efficiently and to thrive in a fast-paced environment. 

- Very strong work ethic. Willing to work long hours if needed. 

- Excellent verbal and written communication skills.


Candidate must possess strong leadership skills with proven ability to manage and grow a team. You must also possess the ability to multi-task, communicate effectively and persuasively, and think strategically. We are looking for a creative and strategic thinker who is up to date on emerging media, a proven leader and strong collaborator.


Someone who will thrive in a small, fast-paced environment where initiative is key If you have that "can do" attitude, have a strong work ethic and prefer working in a smaller, non-corporate, fun and open environment, come join us

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