Sales and Marketing Director
6 days ago
About LeaderStat
LeaderStat is a thriving Independent Living community located in the heart of Dallas, Texas. Our goal is to provide a nurturing and engaging environment for our residents, offering exceptional services and amenities. We are currently seeking a driven and experienced Sales and Marketing Director to join our team and contribute to the continued success of our community.
Job Summary
The Sales and Marketing Director will be responsible for driving the sales process from initial inquiry to move-in. Your primary focus will be on generating qualified referrals and nurturing leads to achieve sales goals. Your key duties and responsibilities include:
Key Responsibilities
- Nurturing qualified leads throughout the entire sales process, ensuring a smooth transition from inquiry to move-in.
- Conducting community outreach activities to generate qualified referrals and increase brand visibility.
- Meeting and exceeding goals related to move-ins, inquiries, tours, home visits, phone calls, outreach, and events.
- Responding promptly to inquiries, scheduling visits, conducting tours, and effectively closing sales based on sales and marketing objectives.
- Reviewing closing strategies regularly for prospects in the sales pipeline.
- Utilizing the customer relationship management system (CRM) for all internal and external sales activities.
- Providing Sales Counselors with necessary resident and family contact information, assisting in the move-in process and completing required paperwork.
- Participating in scheduled sales calls to align efforts with the team.
- Collaborating with the Executive Director and other department heads to foster a positive hospitality-oriented atmosphere for associates and residents.
- Delivering exceptional customer service to residents, visitors, and prospects, maintaining professionalism and composure in challenging situations.
- Effectively communicating with residents, families, professionals, visitors, and associates.
- Contributing to a sales-oriented culture by actively participating in sales and marketing efforts, including assisting at events.
- Training, coaching, rewarding, and disciplining direct reports in collaboration with the Executive Director.
- Completing all departmental-related reports accurately and on time.
- Emphasizing the team's role in sales through collaborative efforts with department heads.
- Attending and actively contributing relevant information in daily Stand-Up Meetings.
- Participating in company-hosted webinars, on-site meetings, and regional/national meetings as scheduled.
- Completing required trainings promptly to maintain certifications and credentials.
- Participating in the Manager-on-Duty program, including rotating weekend coverage as assigned by the Executive Director.
Requirements
- 3 years sales/marketing experience with a proven track record
- Excellent communication, customer service, and public relations skills
- Creative, outgoing, energetic, confident, and motivated
- Passion for elderly demographic
- Valid Driver's License
We offer a competitive base salary based on experience (65k-75k), plus commission/bonus incentives and benefits package, along with a supportive and collaborative work environment.
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