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Senior Account Executive

2 months ago

Detroit, Oregon, United States RAPP Full time
About RAPP

RAPP is a global, next-generation precision marketing agency that leverages data, creativity, technology, and empathy to foster client growth. We champion individuality in the marketing solutions we create, and in our workplace. We fight for solutions that adapt to the individual's needs, beliefs, behaviors, and aspirations.

Our Approach

We foster an inclusive workplace that values diversity and emphasizes personal well-being. Our fearless superconnectors help to create value from personal brand experiences by focusing on three key areas: connected data, connected content, and connected decisioning.

Your Role

As a Senior Account Executive for the General Motors CRM business, you will support General Motors' overall mission to modernize their data and marketing technology infrastructure and enable best-in-class marketing strategies to reach target audiences with precision, and effectively track, report, and optimize each step of the customer journey.

Key Responsibilities
  • Proactively collaborate with internal groups to deliver client asks on time.
  • Serve as the main client point of contact on assigned projects, including project status reports and timely conference reports.
  • Build long-term relationships with clients and other agency partners, representing client interests to the team.
  • Partner with, organize, and navigate assignments effectively.
  • Initiate, present, and drive to completion value-added projects.
  • Participate in the development of client marketing strategy.
  • Know when to escalate or deescalate potential problems.
  • Issue change orders, communicating and understanding the implications of business strategy on project decisions.
  • Set up meetings and provide accurate agendas and precise and actionable meeting notes.
  • Collaborate with the team to ensure consensus around scoping, project approach, etc.
  • Documented, rigorous scope tracking, and scope creep identification.
  • Effectively and proactively communicate to clients issues that can result in a scope change.
Requirements
  • Established track record of successfully coordinating client initiatives.
  • Bachelor's Degree or equivalent experience.
  • 4-7 years industry experience with digital or CRM background.
  • Proven ability to express self clearly and organize ideas well.
  • Agency experience is a must.
  • Experience in developing and/or collaborating with internal teams on client-facing decks and is comfortable with presenting.
  • Team player with great time management skills and interpersonal skills.
  • Experience supporting integrated marketing campaigns.
  • Capable of presenting ideas/new opinions with confidence, and connecting dots between multiple functions.
  • Ability to think strategically, creatively, and holistically about client opportunities.
  • Passion for doing great work.
  • In-depth knowledge of digital marketing tools and technology.