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Growth Marketing Manager, Global Campaigns

2 months ago

Austin, United States ManyChat Full time
WHO WE ARE

Manychat is a leading Chat Marketing platform. We help businesses engage with their customers on Instagram, Facebook Messenger, WhatsApp, and Telegram.

Trusted by over 1 million brands in 200+ countries, we're an official Meta Business Partner, backed by top investors, including Bessemer Venture Partners.

With 200+ teammates across international offices in Austin, Barcelona, Yerevan, So Paulo, and Amsterdam - Manychat helps businesses across the globe improve their ROI and grow faster.

WHAT WE'RE LOOKING FOR

We are seeking a Growth Marketing Manager, Global Campaigns to join our team. You will play a pivotal role in managing marketing initiatives across international markets, ensuring that each campaign not only reaches but also resonates with our diverse global audience. If you're driven by data, obsessed with optimization, and passionate about crafting compelling marketing strategies, we want you on our team

WHAT YOU'LL DO
  • Oversee marketing campaigns from conception to execution, ensuring they align with business objectives and target the right audience segments.
  • Create campaigns to support evergreen performance initiatives, product launches/upgrades, multi-channel brand campaigns, and more.
  • Analyze performance data to assess campaign effectiveness, identify trends, and derive insights for optimization.
  • Test different marketing tactics to identify what works best, adjusting strategies accordingly.
  • Work closely with product/UX and customer success departments to ensure marketing efforts align with product updates, revenue goals, and customer needs.
  • Collaborate with brand, creative, and content teams to develop compelling advertising materials and ensure brand consistency.
  • Leverage customer data and market research to gain insights into consumer behavior and preferences.
  • Utilize marketing automation tools for personalized communication, lead nurturing, and improved campaign efficiency.
  • Create regular reports to update stakeholders on the progress and impact of marketing campaigns.
WHAT YOU'LL BRING
  • Minimum of 5 years of experience in digital marketing with a proven track record of successful performance marketing campaigns.
  • Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
  • Proven track record in growth marketing, with a flair for creativity and data-driven strategies.
  • Robust analytical skills and a knack for interpreting substantial amounts of data and turning them into growth opportunities.
  • Some experience assisting in the crafting of marketing messages for localized markets would be nice, but not a requirement
  • Experience with the latest in marketing automation and CRM technologies.
  • Strong project management and interpersonal skills.
  • Adaptable, proactive, and ready to take on the fast-paced challenges of a growing tech environment.
WHAT WE OFFER

We care about your growth, well-being, and comfort
  • Annual professional development reimbursement.
  • Generous time-off policy to balance your work and life.
  • Competitive medical, dental, and vision coverage for you and your dependents (via PLANS).
  • Hybrid work format to choose between home and office.

Manychat is an Equal Opportunity Employer. We're committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.

This commitment is also reflected through our candidate experience. If you have individual needs that may require an accommodation during the interview process, please indicate this in your application. We will do our best to provide assistance throughout your interview process to ensure you're set up for success.