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Marketing Program Manager

2 months ago

Englewood, Colorado, United States DISH Full time
Company Summary

DISH, an EchoStar Company, has been reimagining the future of connectivity for more than 40 years. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products, and now we are building Americas First Smart Network.

Today, our brands include EchoStar, Hughes, DISH TV, Sling TV, Boost Infinite, Boost Mobile, DISH Wireless, OnTech and GenMobile.

Department Summary

Our marketing and advertising teams bring a unique blend of skills to tell the DISH TV and Sling TV story. Whether coordinating high-level messaging for the C-suite, interacting with journalists to drive breaking news or launching a campaign around our latest innovation, our teams lend their voice to the future of communication.

Job Duties and Responsibilities

The Customer Retention Department blends marketing, operations, strategy, and analytics. Within Video Services, this team is highly visible to Executive Leadership and drives initiatives to retain and monetize DISHs customer base, including DISH and Sling brands. Our mission is to enhance customer loyalty by improving their experience and engagement.

  • Analytics: At the core of our success lies our relentless pursuit of knowledge about our customers and our business.
  • Marketing: We manage all customer communications across web, email, print, TV, and video, focusing on offers and commitments that increase perceived value.
  • Strategic Partnerships: We collaborate with networks, producers, and talent for large-scale marketing campaigns that enhance our value proposition.
  • Operations and Project Management: We implement ideas hands-on, collaborating across DISH to seamlessly execute new initiatives and strategies.
  • Collaboration: DISH values teamwork and the unique contributions of individuals, driving shared success through collective knowledge and experience.

Key Responsibilities:

  • Evaluate and shape the end-to-end customer journey, identifying opportunities for customers to 'love us'
  • Analyze the effectiveness of current retention tactics, recommend changes for continuous improvement, and optimize future performance
  • Dissect data and leverage customer insights to identify effective and ineffective retention strategies, informing the team and the wider business on improvement opportunities
  • Lead cross-functional projects, develop implementation strategies, secure alignment with key decision-makers, meet crucial deadlines, and ensure successful market launches
  • Provide sound recommendations to company executives, including weekly presentations to the business group SVP
Skills, Experience and Requirements

Education & Experience:

  • Bachelors degree in Business, Economics, Finance, Mathematics, or Engineering
  • 3+ years of experience in finance, project, or strategy roles
  • 2+ years of SQL & Excel experience with a proven track record in building financial models, forecasts, and dynamic reports
  • 1+ year managing complex cross-functional projects, overcoming operational hurdles, and driving initiatives forward

Skills & Qualifications:

  • Deep understanding of customer experience principles and the ability to develop strategies that enhance customer satisfaction and loyalty
  • Exceptional analytical and creative problem-solving skills, turning data into actionable insights
  • Proactive and innovative mindset, constantly developing new ideas and strategies for customer retention and business growth
  • Proven ability to lead and manage complex projects, ensuring successful implementation and alignment with business objectives
  • Attention to detail and exceptional organizational skills
  • Proficient in preparing and delivering engaging presentations tailored to specific audiences
  • Excellent written and verbal communication skills
  • Adaptable in fast-paced, ambiguous environments, quickly adjusting to changing priorities
  • Collaborative team player, effective in cross-functional team settings to achieve shared goals
Salary Ranges

Compensation: $72,350.00/Year - $93,000.00/Year
Benefits

We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: .

The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location. Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check.

The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.

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