Influencer Marketing Coordinator

2 weeks ago


Brooklyn, New York, United States PROSE Full time
Company Overview

At Prose, we believe in the power of personalization in beauty. Our mission is to deliver customized haircare and skincare solutions tailored to each individual, supported by clinical results and a multitude of positive product reviews. We utilize an extensive consultation process that considers over 80 factors, ensuring that every formula is uniquely crafted.

Position Overview

As an Influencer Marketing Coordinator, you will play a vital role in enhancing Prose's influencer initiatives and supporting the overall marketing strategy. This position is part of the Brand Marketing team and will report directly to the Influencer Marketing Manager.

Key Responsibilities:

  • Strategy Support: Collaborate with the Senior Manager to develop and implement campaign strategies.
  • Influencer Management: Identify and evaluate potential influencer partners to align with campaign objectives, both for organic and paid initiatives.
  • Content Oversight: Source and engage influencers on a monthly basis to bolster our whitelisting program, ensuring effective content brief development and timely reviews.
  • Cross-Department Collaboration: Work closely with Brand/Creative Strategy and Growth Marketing teams to maintain campaign timelines and achieve key performance indicators.
  • Relationship Building: Foster relationships with influencers, manage communication, and develop onboarding programs that provide product knowledge and brand insights.
  • Sample Distribution Management: Coordinate with partners to ensure timely delivery of product samples and maintain accurate distribution tracking.
  • Performance Analysis: Regularly analyze and report on campaign performance metrics, staying informed about industry trends and best practices.

Candidate Qualifications:

  • 2-3 years of experience in influencer marketing, focusing on both organic and growth-driven initiatives.
  • Bachelor's Degree in Marketing, Communications, or a related field.
  • Experience in a startup environment or within the beauty industry is advantageous.
  • Proficient in managing performance-oriented influencer marketing programs.
  • Strong organizational skills and attention to detail, with the ability to build and maintain effective relationships.

Prose Values:

We are committed to inclusivity, collaboration, and sustainability, ensuring that our work environment fosters creativity and accountability. We value the diverse perspectives of our team members and strive to create a supportive atmosphere for all.

Benefits:

Prose offers a competitive compensation package, flexible PTO, comprehensive health care plans, and additional wellness allowances, all aimed at promoting a healthy work-life balance.

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