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Marketing and Communications Specialist

2 months ago


Brooklyn, New York, United States The Campaign Against Hunger Full time
About the Organization

The Campaign Against Hunger (TCAH) is a leading anti-hunger advocate in New York City, dedicated to empowering its neighbors to lead healthier, more productive, and self-sufficient lives by increasing their access to nutritious food and related resources.

TCAH has an annual budget of $23 million, a staff size of 55, and is committed to expanding its dynamic team.

Equal Employment Opportunity

TCAH is an equal employment opportunity employer, committed to providing a fair and inclusive work environment for all qualified applicants.

Job Summary

The Marketing and Communications Specialist will collaborate closely with the Chief Development Officer to support effective organizational operations in social media, marketing, and communications, and special projects.

Key Responsibilities
  • Social Media and PR (35%):
    • Develop and implement a comprehensive social media strategy to convey the organization's mission, goals, and achievements through various communication mechanisms and media sources.
    • Capture high-quality photos and videos of TCAH's programs and events.
    • Maintain an up-to-date list of press contacts and coordinate press interviews to ensure TCAH is constructively presented.
    • Research media coverage and trends, communications platforms, marketing tools, and brainstorm implementation strategies.
  • Marketing & Communications (35%):
    • Support the organization's communications, marketing, and outreach efforts to promote and develop brand equity.
    • Develop, format, and circulate all internal and external-facing print and web materials.
    • Prepare communication materials, including event and program flyers, invitations, agendas, and brochures, to effectively relay the organization's mission and goals.
    • Support the web consultant by providing timely program content changes, up-to-date statistics, and images reflective of TCAH's reality.
    • Act as a marketing liaison between TCAH and the public, providing an informative, compelling, and comprehensive user experience.
    • Perform general marketing functions, including selecting and ordering updated photos and artwork for internal walls; creating an informative display in the Benefits Access office; researching, designing, and ordering new external signage; and standardizing the signage for TCAH's network of urban farms.
    • Develop and maintain mailing lists for marketing, communications, development, and advocacy purposes, including the names and contact information of elected officials, donors, and other supporters.
    • Capture, edit, and store photos and video content to support marketing, development, and communication efforts.
  • Special Projects (30%):
    • Provide support to the Programs Department through program planning, launch, and coordination of events.
    • Work with the Chief Development Officer to identify, cultivate, and maintain positive relationships with potential donors, local businesses, community boards, and other stakeholders, including producing marketing grant deliverables.
    • Actively participate in community events to help align organizational strategy with social, civic, and local organizations.
    • Provide industry intelligence and collaborate on new ideas for organizational growth.
    • Support the executive team in managing and executing all aspects of special projects and events such as conferences, workforce graduations, community events, and fundraisers.
    • Coordinate with the Volunteer Manager to optimize volunteer involvement in promotional and fundraising activities.
    Requirements
    • Passionate about the organizational mission to alleviate hunger and advance food justice.
    • 2-3 years of communications and marketing experience, especially in a nonprofit setting.
    • Excellent interpersonal skills, with an appetite for participation in the communities we serve.
    • Organized, timely, extremely responsible, and attentive to detail.
    • Professional, well-mannered, confident, and well-spoken, both on the phone and in person.
    • Proactive and takes initiative independently.
    • Creative and proficient in CRM systems such as Constant Contact and web design platforms such as Canva.
    • Proficient computer skills, including Word, Excel, and PowerPoint, and experience managing social media platforms e.g. Facebook, Twitter, LinkedIn, and Instagram.
    • Ability to capture compelling images and video.
    • Flexibility to work effectively in a dynamic environment.
    • Willingness to work at and travel to other TCAH locations.