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Digital Marketing Coordinator

2 months ago

Brooklyn, New York, United States Brooklyn Public Library Full time
Job Description

Job Title: Digital Marketing Coordinator

Job Summary:

The Brooklyn Public Library is seeking a highly skilled Digital Marketing Coordinator to join our Marketing and Communications team. As a key member of our team, you will be responsible for developing and implementing a comprehensive digital marketing strategy to promote the Library's programs and services.

Key Responsibilities:

  • Social Media Management: Develop and implement a social media strategy to increase followers, engagement, and brand awareness.
  • Content Creation: Create high-quality content for social media platforms, including text, images, and videos.
  • Email Marketing: Design and send regular email newsletters to subscribers, highlighting upcoming events and programs.
  • Digital Marketing: Develop and execute digital marketing campaigns to promote the Library's programs and services.
  • Analytics and Reporting: Track and analyze social media metrics to inform future marketing strategies.

Requirements:

  • Education: Bachelor's degree in Marketing, Communications, or related field.
  • Experience: 2-3 years of experience in digital marketing, social media, or related field.
  • Skills: Proficiency in social media platforms, email marketing software, and digital marketing tools.
  • Knowledge: Understanding of marketing principles, social media trends, and digital marketing best practices.

Working Conditions:

This is a full-time position with a salary range of $45,000-50,000. The ideal candidate will be a highly motivated and organized individual with excellent communication and project management skills.