Web3 Marketing Strategist

2 weeks ago


Los Angeles, California, United States Devolved AI Full time
Job Overview:

We are seeking a proactive and knowledgeable Marketing Specialist with extensive experience in Web3 technologies. The ideal candidate will possess a robust background in digital marketing, content development, and community interaction within the blockchain and cryptocurrency domains. This position is essential in crafting our brand story, enhancing user acquisition, and establishing Devolved AI as a frontrunner in the Web3 landscape.

Primary Responsibilities:
  • Formulate and Implement Marketing Plans: Design and execute detailed marketing plans specifically tailored for the Web3 environment, emphasizing brand visibility, user growth, and community engagement.
  • Content Development and Oversight: Create and oversee high-quality content that appeals to the Web3 audience, including articles, social media posts, and insightful publications.
  • Community Interaction: Actively participate in blockchain and cryptocurrency communities on platforms such as Twitter, Discord, and Telegram to cultivate relationships, encourage discussions, and promote Devolved AI's initiatives.
  • Campaign Coordination: Organize, implement, and evaluate marketing campaigns across various channels, including social media, email, and paid promotions, to boost engagement and conversions.
  • Partnership Building: Work collaboratively with key influencers, thought leaders, and other projects in the Web3 sector to forge strategic alliances and enhance Devolved AI's visibility.
  • Performance Analytics: Track and assess marketing performance metrics using tools like Google Analytics and social media insights. Provide regular updates and actionable recommendations to refine marketing strategies.
  • Market Analysis: Keep abreast of the latest trends, technologies, and advancements in the Web3 sector to guide marketing strategies and discover new growth opportunities.
  • Brand Stewardship: Ensure consistent and impactful representation of Devolved AI's brand across all marketing platforms and materials, reinforcing our status as a key player in the Web3 arena.
  • Event Marketing: Assist in the organization and promotion of industry events, webinars, and AMAs, ensuring high levels of participation and engagement from the target audience.
Required Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related discipline.
  • 2-3 years of experience in digital marketing, with a significant focus on blockchain, cryptocurrency, or Web3 technologies.
  • Demonstrated success in developing and executing effective marketing campaigns within the Web3 domain.
  • Exceptional content creation and storytelling abilities, with a thorough understanding of Web3 culture and terminology.
  • Strong analytical capabilities, with experience utilizing marketing analytics tools to assess performance and enhance strategies.
  • Familiarity with community management tools and platforms such as Twitter, Discord, and Telegram.
  • Ability to operate independently in a dynamic startup environment, with excellent project management and organizational skills.
  • Enthusiasm for blockchain technology, decentralized systems, and the future of Web3.


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