Executive Director, Product Marketing DMe Enterprise

4 days ago


San Francisco, California, United States Adobe Full time
Sr. Director, Product Marketing DMe Enterprise

About Adobe

We're a global leader in digital experiences, empowering individuals and businesses to create, communicate, and connect. Our mission is to bring people, ideas, and experiences together to drive innovation and growth.

The Opportunity

We're seeking an Executive Director to lead our Document Cloud B2B business, driving growth and transformation in the age of Generative AI. This role will be responsible for developing and executing a global product marketing and business strategy, unlocking new opportunities and expanding our value proposition.

Key Responsibilities

  • Lead global product marketing and business strategy for Document Cloud B2B, identifying and mobilizing against new monetization and growth opportunities.
  • Collaborate with cross-functional teams to develop and execute a comprehensive go-to-market strategy, including market research, competitive analysis, and customer engagement.
  • Develop and execute a pricing and packaging strategy, ensuring alignment with business objectives and customer needs.
  • Lead a product marketing team, driving the development of compelling product messaging, value propositions, and customer experiences.
  • Partner with sales teams to develop and execute sales strategies, driving revenue growth and customer acquisition.

Requirements

  • 15+ years of experience in product marketing and business strategy, with a focus on B2B customers and enterprises.
  • Proven track record of success in complex, fast-paced SaaS environments, with experience in developing and executing high-growth business strategies.
  • Strong data-driven approach, with experience using data to inform product development and marketing strategies.
  • Excellent communication and collaboration skills, with experience influencing and partnering with cross-functional teams.
  • Ability to work in a rapidly changing industry, with a focus on innovation and customer needs.


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