Area Vice President, Merchandising and Category Leadership

5 days ago


Fresno, California, United States US Foods, Inc. Full time
About the Role

US Foods, Inc. is seeking an experienced Area Vice President, Merchandising and Category Leadership to lead our merchandising and category strategy efforts in the assigned Area. This role will be responsible for developing and executing customized merchandising, marketing, and category strategies to drive sales performance, market share growth, and profitability.

Key Responsibilities
  • Partner with corporate and regional personnel to develop and implement merchandising and category strategies that align with US Foods' overall business objectives.
  • Lead the merchandising field support team within the Area Hub, providing guidance and oversight on the execution of merchandising initiatives across multiple sites.
  • Provide leadership and oversight on the implementation of day-to-day initiatives within the Area, including product assortment changes, to drive sales performance and profitability.
  • Closely monitor Area performance and adjust strategies accordingly based on analysis and market trends.
  • Oversee the deployment of plays to and turnaround of poor-performing markets within the Area, sharing best practices from better-performing markets to facilitate improvement.
  • Monitor and direct departmental activities to ensure attainment of Area profit and loss (P&L) goals, including oversight on purchase allowances and cash discounts.
  • Manage GTM strategies to drive sales, profit, and net new account growth.
  • Manage prioritization of Area category initiatives, coordinating resources for execution and leading the overall Area-wide implementation.
  • Manage relationships with Area-specific vendors and coordinate funding with region and local suppliers.
  • Monitor and review Area product assortment across categories, with the aim of reducing duplicate and underperforming SKUs.
  • Review and approve new-to-Area SKUs, as well as exception SKUs, and provide feedback to region on SKU performance and opportunities.
  • Ensure alignment with overall category strategy and drive EB penetration across Area customer base.
  • Partner with Sales to plan and facilitate local promotions, customer events, and general marketing activities.
  • Assist in the development, execution, and ongoing maintenance of the Area product training schedule.
  • Serve as key point of contact for new customer on-boarding, one-off-bids for existing customers, and coordinating requests through Area's Save-Our-Sales (SOS) program.
  • Coordinate new customer on-boarding and exit processes.
  • Cross-functional collaboration with sales leadership to coordinate sales-based activities and direction of sales' solutions and other Area-specific Specialists.
  • Manage and direct the product sales support team.
Requirements
  • Four-year college degree in business or related field, or equivalent related field experience.
  • Management experience and a minimum of 10 years of category management, marketing, and/or purchasing experience, preferably from foodservice or food manufacturing industries.
  • Ideal candidate has experience collaborating in a functional matrixed environment and virtual leadership across multiple sites.
  • Overnight travel may be required to participate in training, meetings, or other company events.
Preferred Qualifications
  • Ability to operate successfully within a matrix organization, working effectively with multiple groups.
  • Excellent management skills, negotiation skills, verbal and written communication skills, as well as solid quantitative and analytical skills.
  • Demonstrated history of utilizing skills of influence, persuasion, and effective negotiation to further goals.
  • Ability to work in a team setting, drive organizational transformations, and support change management within the organization.
  • Self-directed and highly motivated, with a strong business acumen, sound interpersonal skills, and excellent presentation skills.
  • Intermediate proficiency in Microsoft Office, especially Microsoft Word, Excel, PowerPoint, and Outlook.
  • Proven leadership and experience managing direct reports.


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