Senior Vice President, Client Engagement Architect

2 weeks ago

New York, New York, United States VML Full time
About Us:

At VML, we stand at the forefront of innovation and advancement in a rapidly changing landscape. Our legacy is built on a century of collective expertise, where creativity intersects with technology, and diverse viewpoints spark inspiration. Following the merger of VMLY&R and Wunderman Thompson, we have carved a new trajectory as a growth collaborator that embodies elements of a creative agency, consultancy, and technology powerhouse.

Our global team now includes over 30,000 professionals across more than 150 offices in 64 markets, each contributing to a culture that prioritizes connection, belonging, and the strength of diversity. Our proficiency spans the entire customer journey, providing profound insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver comprehensive solutions that yield transformative results.

Your Role:

As the Senior Vice President of Client Engagement, you will lead a human-centered strategy that translates empathy and a nuanced understanding of the world into significant and impactful experiences, driving healthcare professionals, patients, and other essential stakeholders towards improved patient outcomes and enriched experiences. In this pivotal leadership role, you will deepen the understanding of core client business challenges, frame issues in innovative ways, and offer inspiration and clarity through thought leadership. Engagement strategy is integral to the VML Strategy & Insights practice, providing guidance across strategy, insights, and innovation.

The Senior Vice President of Client Engagement operates autonomously, utilizing a team of Associate Directors, Directors, Strategists, and cross-functional CX teams to propel projects forward. This role is expected to oversee the investigation, synthesis, and business impact of customer experience initiatives. Like all strategists on our team, you will be expected to inspire transformation through innate curiosity, a commitment to impact, and a focus on actionable strategy.

Key Success Indicators:
  • Gain a comprehensive understanding of our clients' customers' desires, needs, and behaviors throughout the entire customer journey.
  • Supervise the creation and coordination of engagement and omnichannel strategies, aligning strategic objectives with engagement priorities and channel-specific tactics (e.g., social media, CRM, websites, paid media, applications, and more).
  • Lead departmental initiatives and training efforts.
  • Facilitate client alignment and expectation management.
  • Engage with and manage senior client relationships as a vital strategic and business partner.
  • Challenge the team's perspectives to ensure clear, compelling, and actionable profiles for client projects.
  • Establish relationships with third-party vendors to enhance access to innovative platforms, research methodologies, and information sources.
  • Oversee strategic development across multiple significant client engagements.
  • Consistently enhance colleagues' or clients' capabilities over time, assisting in overcoming challenges and obstacles on high-stakes projects.
  • Provide essential support and partnership in leading key strategy deliverables by guiding the strategic direction concerning our clients' brand development and marketing strategies.
  • Actively seek opportunities for team development; identify and secure resources across the network as necessary to meet client needs and propose new solutions.
  • Embody a collaborative and team-first mindset.
  • Exhibit critical thinking, utilize data to uncover key insights, and develop innovative strategies and solutions.
  • Inspire the team to take calculated risks and challenge conventional thinking, while appropriately encouraging clients to consider new perspectives.
  • Oversee workshop planning and proposals, development of measurement strategies and analytics approaches, execution of customer experience planning and tactical exercises, and content generation and presentation strategies.
  • Lead and support strategy development for new business pitches.
Qualifications:
  • 10-15 years of experience in research and strategic planning.
  • Experience in HCP and DTC marketing agencies.
  • 3-5 years of experience in oncology.
  • Critical and analytical thinker, innovator, and visionary who inspires creativity.
  • Demonstrates passion, familiarity, and curiosity within the customer experience domain.
  • Able to cultivate strong client relationships and trust through deep immersion in the client's business.
  • Highly collaborative, effectively working across internal and external stakeholders.
  • Exceptional written and verbal communication skills.
  • A minimum of a bachelor's degree with a multidisciplinary background, including business strategy, marketing strategy, consumer insights, and/or account planning.
Essential Skills:
  • A portfolio showcasing innovative creative work.
  • Strong design capabilities that translate ideas into impactful and meaningful outcomes.
  • Thorough knowledge of design software, particularly Adobe Creative Cloud (including InDesign, Photoshop, and Illustrator).
  • Proficiency in the Microsoft Suite.
  • Understanding of typography in both print and digital media.
  • Meticulous attention to detail in all aspects of design and production.
  • General understanding of social media platform constraints as they relate to digital design.
  • Experience in video editing, photography, and studio production is a plus.
What We Offer:
  • Driven and Passionate Team: We foster a culture of individuals who produce extraordinary work.
  • Intentionally Cultivated Environment: We strive to embody behaviors that build an inclusive community, promoting positivity and active listening while empowering creative bravery.
  • Competitive Benefits: Our full-time hires enjoy a comprehensive range of health coverage options (medical, dental, vision), a generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution), and various paid time off offerings that reflect our commitment to your overall life balance and wellness.
  • Opportunities for Growth: We nurture a culture of real-time feedback, a growth-oriented mindset, and ample training opportunities through VML and WPP, allowing you to continue your personal and professional development.
VML is an equal opportunity employer, considering applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We are dedicated to creating a dynamic work environment that values diversity and inclusion, actively seeking a diverse slate of candidates to help us achieve this goal.

At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization—creators, doers, innovators, makers, and thinkers—who drive not just marketing, but meaningful experiences that resonate in every action and interaction.

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