Brand Marketing Lead
2 weeks ago
Job Title: Brand Marketing Lead at Classic Home, Inc.
Overview:
We are seeking a dynamic Brand Marketing Lead to join our team at Classic Home, Inc. This pivotal role will focus on enhancing our market presence through strategic marketing initiatives. You will oversee a team of skilled marketing professionals, work closely with various departments, and ensure the effective execution of our marketing plans. Your responsibilities will include crafting campaign strategies, managing marketing operations, and evaluating performance metrics for continuous improvement.
Key Responsibilities:
- Monitor and manage marketing expenditures to align with financial objectives
- Analyze and optimize social media and email marketing efforts
- Direct content creation initiatives
- Support the planning and execution of corporate promotional events
- Guide and mentor team members to reach their targets
- Assist the Sales Team with marketing materials
- Collaborate on branding initiatives and industry exhibitions
Qualifications:
- Bachelor's degree in Marketing, Business Management, Communications, or a related discipline
- A minimum of 5 years of marketing experience, including leadership roles
- Proven track record in driving sales growth and fostering cross-departmental collaboration
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