Social Media Marketing Coordinator

2 weeks ago


North Little Rock, Arkansas, United States HKB COSMETIC SURGERY Full time
Position Overview

We are excited to present an exceptional opportunity for a full-time Digital Marketing Specialist at HKB Cosmetic Surgery. This role offers competitive compensation, comprehensive health benefits, and generous paid time off, along with various other outstanding perks.

Role Summary:

We are in search of a talented and creative content developer and social media strategist. Your primary responsibility will be to produce engaging content, including videos and images, while managing our social media channels to elevate brand awareness, attract new clients, and promote our services effectively.

Key Responsibilities:

  • Develop captivating and visually striking content for social media platforms such as Instagram, Facebook, YouTube, and LinkedIn, specifically tailored for a multi-practice cosmetic surgery organization.
  • Maintain a well-organized content calendar to ensure consistent and timely postings.
  • Collaborate with the marketing department to brainstorm and implement content strategies that align with our branding and marketing objectives.
  • Produce high-quality images, videos, and graphics that showcase our services, patient transformations, testimonials, and the overall ambiance of our facilities.
  • Craft compelling captions and copy that resonate with our target demographic and enhance engagement.
  • Monitor social media trends, opportunities, and relevant industry discussions.
  • Engage with followers, respond to comments and messages, and foster a sense of community.
  • Stay updated on social media best practices, algorithm changes, and emerging trends to optimize our performance.
  • Capture high-quality photographs and videos that highlight various treatments, facilities, and amenities offered by our practice.
  • Create before-and-after visuals to effectively demonstrate the results of treatments and procedures.
  • Design visually appealing graphics, illustrations, and infographics for promotional materials and social media content.

Qualifications:

  • High School diploma or equivalent.
  • 2-4 years of experience as a content creator or social media specialist, ideally within the healthcare, beauty, or wellness sectors.
  • A combination of education and experience will be considered.
  • Comprehensive knowledge of social media platforms, analytics, and related tools.
  • Exceptional written and verbal communication skills with a keen eye for detail.
  • Creative thinker capable of generating innovative ideas and concepts.
  • Proficiency in photography, videography, and graphic design.


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