Event Marketing Representative

2 weeks ago


Little Rock, Arkansas, United States Dentsu Aegis (MKTG) Full time

Position Overview:

The Brand Engagement Specialist is a passionate advocate for high-profile brands, dedicated to educating consumers during exclusive experiential marketing events. This role requires delivering memorable and safe experiences while assisting consumers in making informed brand choices.

Key Responsibilities:

  • Adhere to all safety protocols related to public health.
  • Engage and educate consumers at the point of interaction, enhancing their understanding of the brand.
  • Foster trust in the brand through informative interactions.
  • Guide consumers through product sampling experiences, adhering to legal guidelines.
  • Complete regular online training sessions to stay updated on brand knowledge.
  • Utilize technology platforms for data entry and brand representation.
  • Arrive punctually at events, dressed in accordance with company standards.
  • Distribute promotional items to consumers.
  • Follow responsible service guidelines and report any violations.
  • Manage promotional materials and ensure their proper return.
  • Document event outcomes and contribute to social media efforts.
  • Analyze competitive activities in the market and report findings.
  • Maintain a professional appearance conducive to consumer engagement.
  • Comply with all company policies and procedures.

Required Skills & Experience:

  • Strong understanding of brand identity and ability to convey brand messages effectively.
  • Outgoing personality with a friendly demeanor, capable of building rapport with consumers.
  • Dependable and punctual, with the ability to stand for extended periods and manage physical tasks.
  • Must be at least 21 years of age.
  • Previous experience in promotional or marketing roles is preferred.
  • Valid authorization to work in the United States.
  • Possession of a valid U.S. driver's license and reliable transportation.


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