Healthcare Marketing Coordinator

2 weeks ago


Little Rock, Arkansas, United States Arkansas Heart Hospital Full time
Job Title: Marketing Specialist at Arkansas Heart Hospital

Overview:

As a Marketing Specialist, you will engage with the marketing, business development, and community outreach teams to devise and execute comprehensive marketing strategies, communication frameworks, and special initiatives aimed at reaching specific demographics and achieving organizational objectives. Your role will involve collaboration with colleagues on diverse marketing projects, encompassing digital platforms, social media outreach, content generation, email marketing, website management, reputation oversight, and performance analytics. You may also contribute to the production of multimedia content and the coordination of hospital-related events.

Work Schedule:

This is a full-time position, operating Monday through Friday during daytime hours, totaling 40 hours per week. Flexibility for occasional evening and weekend events may be necessary.

Key Responsibilities:
  • Support daily marketing functions and represent the department as required.
  • Work alongside internal and external stakeholders to create and execute marketing initiatives.
  • Develop content for a variety of channels, including social media, websites, and printed materials.
  • Oversee digital platforms, website management, and search engine optimization strategies.
  • Remain informed about industry trends and best practices.
  • Enhance internal communication through various mediums.
  • Assist with videography, photography, and community engagement activities.
  • Ensure timely and professional responses to stakeholder inquiries.
Qualifications:
  • Education: A Bachelor's Degree in business or a related discipline is required.
  • Licensure/Certification: No specific certifications are necessary.
  • Experience: A minimum of two years in a marketing role, preferably within the healthcare sector.
  1. Demonstrated ability to represent the organization with professionalism.
  2. Exceptional attention to detail and organizational capabilities.
  3. Self-driven and able to work autonomously.
  4. Strong communication and problem-solving abilities.
  5. Proficient in managing multiple responsibilities in a dynamic environment.


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