Integrated Media Manager
2 weeks ago
Position: Manager, Planning
Company: Spark Foundry
About Spark Foundry:
Spark Foundry is a premier global media agency dedicated to enhancing brand engagement and driving transactions. By merging impeccable media strategies with innovative approaches, we captivate consumers and elevate our clients' brands.
Our unique blend of a startup's agility and the robust capabilities of Publicis Media allows us to serve a diverse range of clients, from emerging challengers to established giants. We pride ourselves on our inclusive culture that values diverse perspectives, making Spark a top destination for industry talent.
Role SummaryThe Manager, Planning serves as the key daily leader for comprehensive communications planning. This role is pivotal in converting marketing and digital media goals into actionable communication strategies while overseeing Associates throughout various initiatives. The Manager acts as the main liaison for client stewardship inquiries and must possess a solid understanding of both strategic and operational media principles.
Key Responsibilities- Support the Associate Director in all facets of digital media plan formulation and recommendations.
- Interpret communications and digital media strategies, translating them into actionable planning steps.
- Manage Associates and oversee the daily execution of all media activities.
- Proactively research and identify insights to enhance media offerings.
- Embrace the guiding principles of Connections that Captivate in all media and communication strategies.
- Ensure optimal implementation of all approved communication plans and projects.
- Serve as the primary contact for client stewardship requests.
- Gain a comprehensive understanding of clients' marketing objectives to provide effective media recommendations.
- Utilize proprietary research tools and processes to inform communication planning.
- Prepare and present communication plans, detailing objectives, strategies, and supporting materials.
- Foster strong relationships with partner agencies to ensure a seamless communication process.
- Demonstrate agility by managing multiple brands and strategic initiatives while overseeing Associates.
- Develop collaborative relationships with implementation teams to ensure clarity on brand communication objectives.
- Train and mentor Associates, focusing on effective delegation and group dynamics.
- Exhibit strong leadership skills and evaluate Associate performance through the PMP process.
- Identify opportunities for Associate career growth and participate in training initiatives.
- Minimum of 3 years of experience in digital media planning.
- Exceptional written and verbal communication skills.
- Strong organizational skills with the ability to prioritize projects for self and Associates.
- In-depth understanding of media fundamentals.
- Proven training and leadership capabilities.
- Energetic approach that fosters innovative ideas in the planning process.
Additional Information:
This position operates in a hybrid model, requiring in-office attendance three days a week. All information will be kept confidential in accordance with EEO guidelines.
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