Senior SEO Strategy Consultant

2 weeks ago


New York, New York, United States Mai Placement Full time
Job Overview

Position: Senior Technical SEO Strategist

Location: Hybrid

Salary: $90,000 - $150,000 based on experience

The Senior Technical SEO Strategist plays a crucial role in enhancing search engine visibility for the company's product and category pages, as well as its landing pages. This position is dedicated to driving organic traffic growth through strategic search engine optimization initiatives. The ideal candidate will utilize data analytics to craft and implement effective SEO strategies that align with overarching business goals. In a rapidly evolving digital landscape, the SEO Strategist will continuously adapt and refine their skills to keep pace with the latest industry trends and algorithm updates.

Key Responsibilities
  • Formulate a comprehensive SEO strategy grounded in best practices and data-driven insights.
  • Perform regular technical and on-page SEO assessments to identify opportunities for enhancement.
  • Establish a monitoring system to promptly address issues related to site performance, including crawlability, site structure, speed, and metadata.
  • Prioritize SEO projects and initiatives based on analytical findings.
  • Conduct keyword analysis tailored to specific projects.
  • Regularly track and report on keyword ranking progress.
  • Collaborate with content teams to ensure the creation and optimization of content that meets SEO requirements.
  • Advocate for necessary updates to existing web pages to improve search engine performance.
  • Design and execute link-building and internal linking strategies.
  • Work in conjunction with various departments to support SEO initiatives.
  • Offer expert guidance on web projects to ensure alignment with SEO best practices.
Qualifications
  • Demonstrated experience with SEO tools such as Google Analytics, SEMrush, Moz, or Ahrefs.
  • Proficiency in web programming languages including HTML, CSS, and JavaScript, and their implications for SEO.
  • Solid understanding of search engine algorithms and ranking methodologies.
  • Knowledge of structured data markup and page schema.
  • Experience in data analysis with the ability to interpret web traffic patterns to enhance SEO strategies.
Performance Metrics
  • Increase in organic search traffic and revenue generation.
  • Improvement in search engine rankings for targeted keywords.
  • Growth in the acquisition of high-quality backlinks.
  • Enhancement of click-through rates from search engine results.
Impact
  • Significant contribution to the company's online presence and brand recognition.
  • Influence on customer engagement and lead generation through effective SEO practices.
  • Support the company's mission by ensuring SEO strategies are in line with business objectives.

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