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Expert Technical SEO Analyst
2 months ago
Position: Senior Technical SEO Strategist
Location: Hybrid
Salary: $90,000 - $150,000 based on experience
The Senior Technical SEO Strategist plays a pivotal role in enhancing search engine visibility for various company offerings, including category, product, and landing pages. This position focuses on driving organic traffic growth through strategic search engine optimization initiatives. By utilizing data analytics, the strategist formulates and implements effective SEO strategies that align with overarching business goals. In an ever-evolving digital landscape, the SEO Strategist is committed to continuous learning and adaptation, ensuring they remain at the forefront of industry trends and algorithm changes.
Key Responsibilities- Formulate a comprehensive SEO strategy grounded in best practices and data insights.
- Conduct thorough Technical and On-Page SEO assessments to identify improvement opportunities.
- Establish a monitoring system to promptly address issues related to site performance, including crawlability and speed.
- Prioritize SEO projects based on analytical findings.
- Perform keyword analysis for targeted initiatives.
- Regularly report on ranking progress and performance metrics.
- Collaborate with content teams to optimize existing materials and create new content that meets SEO requirements.
- Advise on modifications to enhance category and landing page effectiveness.
- Design and execute link-building and internal linking strategies.
- Work in conjunction with various departments to support SEO-related projects.
- Guide website initiatives to ensure alignment with SEO best practices.
- Demonstrated expertise with SEO tools such as Google Analytics, SEMrush, Moz, or Ahrefs.
- Familiarity with coding languages like HTML, CSS, and JavaScript, and their implications for SEO.
- In-depth understanding of search engine algorithms and ranking criteria.
- Knowledge of structured data markup and page schema.
- Experience in data analysis with the ability to interpret traffic trends for optimizing SEO strategies.
- Increase in organic search traffic and revenue generation.
- Enhancement of search engine rankings for key target keywords.
- Growth in high-quality backlink acquisition.
- Improvement in click-through rates from search engine results.
- Significant contribution to the company's online presence and brand recognition.
- Influence on customer engagement and lead generation through effective SEO practices.
- Support the company's objectives by aligning SEO strategies with business goals.
