VP of Global Growth Marketing
3 days ago
EcoVadis is seeking a VP of Global Growth Marketing to drive revenue growth and customer acquisition across all offerings globally. This role will lead a team of channel marketers, web marketers, and partner marketing professionals to develop and execute strategies that maximize return on investment (ROI) and achieve business objectives.
The ideal candidate will have 15+ years of experience in B2B and small business acquisition marketing, with a deep understanding of paid and owned channels, including managing websites. They will be responsible for developing and implementing business impact models, analyzing campaign performance, and optimizing marketing funnels. Additionally, they will work closely with sales teams to forecast quarterly and annual acquisition goals and budgets.
Key qualifications include:
- Bachelor's degree in business or a related field; MBA preferred
- Global experience with the ability to understand and optimize campaigns and numbers based on regions/market insights
- Experience managing and optimizing the funnel, proven experience using experiments to optimize critical metrics
- Familiarity with metrics such as CAC, CPL, CPC, CPM, LTV, MQL, MGO, and ROAS
- Hands-on experience with SEO, SEM, ABM, social, display, programmatic, OOH, connected TV, affiliates, podcasts, etc.
This is an exceptional opportunity to join EcoVadis' global sustainability movement and make a significant impact at a high-growth company. We offer a competitive salary range of $220,000-$240,000, flexible work arrangements, home office allowance, wellness allowance, casual environment, virtual and in-person team building events, and great 401K matching program.
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