Executive Director, Market Strategy and Insights

2 days ago

American Fork, Utah, United States Henry Schein Full time
About the Role

Henry Schein One is the global leader in dental management, analytics, communication, and marketing software. We deliver innovative dental software and services, combined with expert business coaching, to help connect dental technology so it works as one.

As a key member of our team, you will be responsible for driving market strategy, insights, and voice of the customer. You will oversee product marketing and develop a voice of the customer function, working closely with Services and Support and Customer Success. Your goal will be to ensure that the customer is always at the center of every decision we make.

Key Responsibilities
  • Develop and run a voice of the customer initiative, working closely with Services and Support and Customer Success, to ensure our key strategic customers have a voice and we act upon their feedback.
  • Partner effectively across the organization to advance the highest priority market insights initiatives, working collaboratively with Customer Success, Sales, Services and Support, Business Intelligence, Sales Operations, Product, Engineering, Strategy, and our two joint venture partners: Henry Schein Dental and Internet Brands.
  • Create and manage the voice of the customer dashboard, making strategic recommendations for the company on where to focus.
  • Drive all messaging and assets to support demand generation, field enablement, and customer marketing activity.
  • Develop a best-in-class competitive and market intelligence function that informs executives and key teams.
  • Create go-to-market programs for new offerings and market segments.
  • Develop product messaging to be used across all media and customer engagement channels.
  • Empower sales to communicate our products effectively to prospective customers.
  • Lead global cross-functional launch and release marketing initiatives.
  • Partner closely with product and market strategy to gain a deep understanding of product vision, upcoming functionality, and determine how best to communicate this externally.
  • Determine key market investment and analysis areas to enable future company growth.
  • Develop and grow a customer marketing function to drive customer retention and reduce churn.
  • Ensure the company is a thought leader in the industry - through market surveys, segmentation, and other data-focused initiatives.
  • Build ROI tools, executive business reviews, and other strategic tools to enable commercial function.
  • Partner alongside CMO on planning and prioritizing of key strategic initiatives for marketing and for overall company.
  • Communicate strategy and positioning to the company and ensure consistency and understanding.
  • Build a dynamic team that serves to inform the entire company on what's next and where we should go.
Requirements
  • 15+ years of running market strategy, product marketing or management consulting experience, with increasing levels of leadership.
  • BA; MBA or other advanced degree strongly preferred.
  • Deep healthcare and SaaS experience.
  • Passion for transformation - you're building a new department with an opportunity to make it a critical function within the company.
  • Deep experience effectively collaborating, partnering with, and influencing all levels of the organization.
What We Offer

We offer a comprehensive benefits package, including medical, dental, and vision coverage, 401K plan with company match, PTO, paid parental leave, income protection, work-life assistance program, flexible spending accounts, educational benefits, worldwide scholarship program, and volunteer opportunities.

Henry Schein, Inc. is an Equal Employment Opportunity Employer and does not discriminate against applicants or employees on the basis of race, color, religion, creed, national origin, ancestry, disability that can be reasonably accommodated without undue hardship, sex, sexual orientation, gender identity, age, citizenship, marital or veteran status, or any other legally protected status.

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