Media Analysis Coordinator
2 weeks ago
Company Overview:
The Georgia Department of Agriculture (GDA) is dedicated to safeguarding and enhancing Georgia's agricultural sector through exceptional service and leadership.
Vision:
The GDA aims to be a globally acknowledged leader in agricultural excellence, emphasizing safety, quality, growth, and innovation.
Position Overview:
The Media Monitoring Specialist plays a crucial role in tracking and analyzing media coverage related to the department, its personnel, and the industries it regulates.
Key Responsibilities:
- Conducts thorough monitoring of print media using tools like Google search and Feedly to gather news pertinent to the department.
- Utilizes TV Eyes to track television and radio broadcasts for relevant updates regarding the department and its stakeholders.
- Engages with social media platforms to capture news and discussions related to the department and its regulated entities.
- Promptly communicates significant findings to internal stakeholders.
- Prepares the weekly communications report, compiling essential media insights.
- Maintains the Communications Division's master tracking document.
- Creates and distributes various newsletters through MailChimp.
- Assists with social media content creation, press releases, website updates, and other communication needs as directed by the Communications Director.
Preferred Qualifications:
- Strong proficiency in social media platforms, including Twitter, Instagram, Facebook, YouTube, and LinkedIn.
- Proficient in Microsoft Office Suite, including Word, Excel, and PowerPoint.
- Familiarity with Georgia's agricultural landscape.
- Exceptional organizational skills, attention to detail, and ability to manage multiple tasks effectively.
- Experience in video editing and graphic design.
- A bachelor's degree in political science, communications, or a related agricultural field.
- Outstanding written and verbal communication abilities.
Note: The Georgia Department of Agriculture conducts background checks on all final candidates. Employment is contingent upon satisfactory verification of employment history, background checks, and motor vehicle records.
Equal Opportunity Employer: The GDA is committed to providing equal employment opportunities without regard to race, color, religion, sex, national origin, sexual orientation, age, disability, protected veteran status, or any other characteristic protected by law. All qualified applicants will be considered for employment, but not all will receive an interview. Due to the volume of applications, information regarding application status cannot be provided. Selected candidates will be contacted for the next steps in the interview process.
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