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Social Media Marketing Coordinator
2 months ago
Company Background:
A well-established family-owned enterprise specializing in fabrics and furnishings. A dynamic and supportive workplace.
Position Summary:
We are in search of a dedicated Social Media Associate to effectively connect with targeted online communities and network users.
This role involves working 16 hours across 2 days each week at our Design Center, with a compensation of $20 per hour. There is potential for growth based on performance.
Objective:
Our aim is to enhance customer engagement, cultivate relationships, drive traffic to our website, and boost revenue through strategic social media marketing initiatives.
Key Responsibilities:
- Develop and implement a comprehensive social media strategy through competitive analysis, platform selection, messaging, and audience targeting.
- Create, edit, publish, and share engaging content daily (including original text, images, video, or HTML) that fosters meaningful connections and encourages community interaction.
- Optimize company profiles across various platforms to enhance the visibility of our social media content.
- Moderate user-generated content in accordance with community guidelines.
- Establish editorial calendars and content distribution schedules.
- Continuously analyze social media metrics and best practices to refine strategies and improve performance.
- Collaborate with cross-functional teams (such as customer relations and sales) to manage brand reputation and coordinate efforts.
Qualifications:
- Demonstrated experience in social media marketing or as a Digital Media Specialist.
- Strong skills in consulting, writing, editing (photo/video/text), presentation, and communication.
- Proven experience with social networking and knowledge of social analytics tools.
- Familiarity with web design, development, conversion rate optimization (CRO), and search engine optimization (SEO).
- Understanding of online marketing and major marketing channels.
- Positive attitude, detail-oriented, customer-focused, with strong multitasking and organizational skills.
- Experience with Mailchimp or similar marketing software.
- Fluency in English is required.
Confidentiality Notice:
All information provided will be kept confidential in accordance with EEO guidelines.