Mobile Market Strategy Leader
1 week ago
Company: Dolby Laboratories, Inc.
At Dolby, we are at the forefront of transforming entertainment experiences across various platforms, including cinema, home devices, and mobile technology. Our mission is to enhance the way people create, deliver, and enjoy entertainment globally. We are seeking a dynamic individual to spearhead the Market Development function within our Mobile Devices division.
Key Responsibilities:
- Continuously monitor industry trends and extract insights that are crucial for the Mobile Devices sector.
- Craft a detailed market segmentation analysis focusing on both mobile device manufacturers and end-users, collaborating with product managers to identify unmet needs and challenges.
- Gain a comprehensive understanding of OEM business objectives and performance metrics.
- Articulate and refine compelling value propositions for customers, partners, and end-users, alongside developing pricing strategies.
- Strategically position our offerings against competitors and within our product suite.
- Formulate and execute Go-to-Market (GTM) strategies for the Mobile Devices sector, ensuring alignment across the organization and setting clear communication goals.
- Establish a framework for customer selection and prioritization, identifying key GTM customers and partners while supporting the Sales team in managing the customer pipeline.
- Identify and advocate for the development of tools necessary for the Sales team’s success.
- Collaborate with Field Marketing to devise post-launch marketing support plans.
- Evaluate the effectiveness of GTM strategies and make necessary adjustments.
Qualifications:
- A minimum of 7 years of experience with extensive knowledge of the mobile industry.
- Proven track record of successfully launching multiple products into the market with a strong product marketing background.
- Ability to simplify complex concepts for broader understanding.
Personal Attributes for Success:
- Ownership mindset with a history of delivering measurable results.
- Thought leadership with the ability to communicate a clear vision for value propositions and product positioning.
- Strong people leadership skills, fostering team development and improvement.
- Empathy towards team members, colleagues, customers, and end-users.
- High personal and professional standards.
- Collaborative leadership style, capable of guiding teams with both direct and indirect reporting relationships.
- Willingness to travel as required.
Compensation:
The compensation package includes a competitive salary, performance bonuses, and comprehensive benefits, with variations based on location and individual qualifications.
Dolby is an equal opportunity employer, committed to fostering a diverse and inclusive workplace.
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