Advertising Specialist

4 weeks ago


San Francisco, United States Russell Tobin Full time

A large global technology company is looking to hire a Contract Ad Operations Specialist.

Location: San Francisco, CA, Seattle, WA, Chicago, IL, or New York, NY / Hybrid- In office Tuesday and Thursday

Contract: 1 Year

Pay: $40-50/ hourly

As Ad Operations specialist, you will help the US advertising business to service our partners launch search and display campaigns. As an in-country support, you will work alongside Partner Managers to ensure important chains achieve their marketing objectives in our advertising platforms. The ideal candidate has strong ad ops experience, specially managing sponsored products/search campaigns, but also overarching experience in display activation and strategy.

In this role, you will need to excel at communication, cross-channel connection, and operational execution. The right candidate will bring an excitement and passion for the media industry, excel at keeping a pulse on the ever-changing media landscape, provide ongoing recommendations and industry POVs. The ideal candidate needs to have a minimum 3 year's experience in a fast-paced environment focused on brand direct and programmatic media performance and operations.

Responsibilities:

  • Own holistic campaign setup, ad trafficking, QA and troubleshooting
  • Closely monitor and optimize campaign performance to hit marketing KPIs
  • Brand direct media expert with ability to oversee and flawlessly manage a high volume of campaigns within ad servers, programmatic platforms, etc.
  • Execute multi-tier campaigns with various buying strategies
  • Support US Ad Ops Manager to oversee and coordinate our offshore operational team
  • Participate in cross-functional team decisions and projects to enhance overarching process, workflow, and growth of Advertising.
  • Experience owning large Performance Marketing budgets.
  • Proficiency in digital campaign management fundamentals e.g. Media planning, budget management, targeting, bidding etc
  • Proactive approach to campaign management, i.e. ability to quickly identify underperforming campaigns, isolate the root cause, and propose solutions to solve.
  • Ability to communicate and identify opportunities that enhance business growth impact e.g. incremental budget
  • Experience working in ROAS performance marketing framework with familiarity of AdTech, measurement approaches, and optimization levers.

Requirements:

  • Business administration degree or equivalent plus hands-on experience working with advertisers or media and creative agencies.
  • Minimum of 3 years in Ad Operations, AdTech/digital advertising or equivalent experience at a data-driven, tech savvy company.
  • Expertise in working with sponsored products campaigns
  • Ability to work cross functionally with many teams.
  • Familiarity with or other CRM systems.
  • 4+ years of experience in operations at a creative or media agency, media provider or big advertiser.
  • GAM, Criteo previous experience highly desirable
  • Data driven thinking and excellent quantitative skills.
  • Have a core operational understanding of critical campaign components such as brand safety guidelines, ad viewability, and filtering for suspicious and/or fraudulent media activity.
  • Be customer obsessed (users and merchants) and be passionate about building great experiences for users all over the world.
  • Nimble and fast - able to balance priorities and move quickly in a rapidly changing environment with tight deadlines.
  • High standards and a bias toward action. You can find the context and information you need through relationships across the organization, you push for clarity and delivery, and you hold a high bar from your contributions and those of the people you work with.

Pride Global offers eligible employee's comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), a 401(k)-retirement savings, life & disability insurance, an employee assistance program, identity theft protection, legal support, auto and home insurance, pet insurance, and employee discounts with some preferred vendors.

As a certified minority-owned business, Pride Global and its affiliates - including Russell Tobin, Pride Health, and Pride Now - are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, age, veteran status, or other characteristics.

Russell Tobin is a leading minority-owned professional and technical recruitment and staffing advisory organization.

We are comprised of specialized practices focusing on a variety of skill sets and industries. Having a depth and breadth of industry expertise, our subject matter experts are able to provide tailored and swift sourcing solutions to fulfill client hiring needs. In other words, we connect top talent with companies.

We are the staffing arm of the Pride Global network, a minority-owned integrated human capital solutions firm, with additional offerings in vendor management, payroll programs, and business process optimization.



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