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Business Development Manager
3 months ago
Lead Generation Specialist
**If you have read the JD below and feel you are a great fit, please email me direct at ron@talericogroup.com and tell me why I should hire you
If you are applying to this role, you should love to make cold calls in search of new business
Responsibilities:
- Manage lead flow for outside sales. This includes working with our inside sales personnel, outside vendors such as Prospector, our web marketing team and securing leads yourself.
- Work closely with outside sales team to target key areas of growth.
- Make calls daily to follow up and prospect businesses.
- Make sure that all leads that are given to sales are detailed and have been vetted and are strong leads.
- Work with sales/ops to mine areas around existing customers.
- Maintain our presence on social media.
- Develop marketing campaigns for old bids and update information in our data base.
- Develop marketing campaigns for potential franchises and accounts that have canceled.
- Work with different sources to generate potential leads.
- Research specific vertical markets that we are successful in and target them with a marketing campaign comprised of calls, emails and mailers.
- Participate in Chamber of Commerce events, lead sharing organizations and community events to promote the Vanguard brand.
Requirements:
- Very detailed organizational skills
- At least 2 years experience in researching and identifying high quality leads.
- Have experience using Salesforce CRM
- Have experience using Constant Contact.
- Have experience in putting together and managing marketing campaigns.
- Have a professional presence in communicating with customers.
- Highly proficient in Excel and Word