Consumer Insights Senior Manager, Feminine Care
5 days ago
Description
You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU.
Do you have a passion for uncovering the mystery behind the consumer psyche? Are you always on the lookout for innovative ways to understand and influence human behavior? Do you get a thrill out of driving growth and inspiring data-driven decisions? Then we want you to join our Consumer Insights & Analytics team and help define the future of our innovation
We currently have an opening for a Consumer Insights Sr. Manager at our Chicago Commercial Center. This opening supports our Feminine Care brands.
With your deep expertise in quantitative and qualitative research, behavior science and design thinking, you'll take the lead in uncovering 360-degree human understanding to inspire growth-minded decisions and foster a data-driven culture. You'll be the driving force behind applying meaningful, best-in-class consumer insights to create breakthrough innovative products and experiences that will make a difference in consumers’ lives.
As an exceptional communicator, you will build strong relationships with stakeholders across all levels of the organization and will be vital player in a team of brand strategists, engineers, and designers. You will build the talent of others by developing and sharing best practices with both the Insights & Analytics community and broader organization. As a creative and critical thinker with a passion for innovation, you will always be looking for new ways to push the boundaries of what's possible.
In this role, you will:
Collaborate with cross-functional teams to help identify relevant business issues, research objectives and hypotheses to address brand questions and needs.
Develop and drive the appropriate learning plans with creativity and flexibility to evaluate hypotheses that can assist in meeting multi-faceted business objectives and utilizing appropriate methodologies to develop and test hypotheses, draw relevant inferences, and create recommendations to define business opportunities.
Tell stories that keep consumers at the forefront of everything we do and inspire action by synthesizing, interpreting, and applying information/data to establish facts and developing insights to provide new perspectives on the category, consumers, and innovation pathways.
Proactively own the engagement of marketing research and analytics projects, including external research suppliers, to ensure the research and analytics are executed in an accurate, timely, and cost-efficient manner.
Uncover insights in an agile, dynamic business environment to drive iterative innovation process.
Lead with the application of behavioral understanding to brand building. Applying sound understanding of current and emerging research methodologies, acting as the functional expert in the application of consumer practices.
Demonstrate intense curiosity to learn the business, the consumer, the market, and apply innovation consumer methodologies to strengthen consumer insights.
Up to 10% travel may be required.
About Us
Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.
At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.
Led by Purpose. Driven by You.
About You
You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.
In one of our professional, roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:
Bachelor's degree and 7+ years of experience in consumer insights, advanced degree preferred
Expertise in executing behavioral science experiments and experience leading, designing, executing, and reporting primary market research.
Deep understanding of how to integrate consumer insights fundamentals including primary & secondary consumer research, syndicated research, positioning & communication development, and strategic business analysis into business, innovation, and marketing strategies. This includes segmentation, need states, concept and product development/validation, test and learn approaches, design/packaging testing, creative optimization and more
Expertise in Design Thinking and agile tools.
Exceptional track record of translating insights into strategy and innovation priorities for a brand
Ability to work effectively with all levels of business team management
Ability to coach others and build organizational talent relative to market research and strategic thought
Proven ability to integrate data from a variety of sources to provide clarity and direction to multi-functional team
Strong influencing skills and ability to shape strategic direction
Excellent written and communication skills
Total Benefits
Here are just a few of the benefits you’d enjoy working in this role for Kimberly-Clark. For a complete overview, see .
Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.
Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.
Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.
Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.
This role will be a Hybrid role out of Chicago, IL.
To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.
In the meantime, please check out the .
And finally, the fine print….
Primary Location
Chicago Commercial Center
Additional Locations
Worker Type
Employee
Worker Sub-Type
Regular
Time Type
Full time-
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