Senior Account Executive Corporate

4 weeks ago

Seattle, Washington, United States Porter Novelli Full time
Overview

Porter Novelli is a global communication company with a presence in the US and internationally in London, Mexico City, and Toronto. Our company culture is built upon our five core values: Accountability, Courage, Curiosity, Diversity + Inclusion, and Excellence. We believe that our culture is the beating heart of Porter Novelli, and we have cultivated a vibrant and inclusive environment where individuals come together to form a dynamic and supportive community.

The Role

The Senior Account Executive will work on fast-growing workstreams for Fortune 50 consumer and technology clients. On our team, you will be provided with a clearly defined and well-supported path for career growth and the chance to work on programs at the cutting edge of culture, entertainment, corporate social responsibility, and business.

Responsibilities:
  • Take a central role in media relations efforts, including media list development, creative pitch ideation, outreach, interview staffing, and relationship building.
  • Assess media trends and identify/evaluate opportunities that amplify client priorities. Demonstrate a knowledge of the evolving media landscape, top-tier outlets, and key players. Your insights inform our media strategies and drive impactful placements for our clients.
  • Cultivate influential relationships with media and other influencers.
  • Support the planning and execution of client programs under the guidance and direction of an Account Supervisor or higher-level supervisor, generating ideas that map to client objectives.
  • Develop and edit written materials, including press releases, fact sheets, media briefing materials, speaking submissions, award entries, pitches, bylines, and general client correspondence.
  • Stay ahead of the curve by staying obsessively tuned into culture and brand news. Your ability to analyze trends and distill key takeaways informs our strategies and keeps our clients competitive.
  • Lead by example, managing and mentoring junior team members to deliver high-quality work that exceeds client expectations. Your guidance fosters growth and ensures consistency in our deliverables.
  • Anticipate client needs and demands, always staying one step ahead to address challenges before they arise. Your proactive approach builds trust and strengthens client relationships.
  • Operate with a keen eye for detail, you excel in maintaining organizational efficiencies that keep projects on track and deliverables on time. Your meticulous approach ensures nothing falls through the cracks.
  • Own and manage core program materials, such as master media lists, speaking/awards grids, editorial calendars, and coverage trackers.
  • Support amplifying clients' presence at key trade show events, including media relations efforts, meeting coordination, and/or staffing.
  • Maintain responsibility for all account administrative items, including call agendas, project trackers, and monthly reporting.
Qualifications:
  • 3-5 years of PR/communications experience, PR agency experience will be advantageous.
  • Traditional PR experiences coupled with proficiency in social media.
  • Proactivity, curiosity, and creativity (ask the questions and bring unconventional ideas to the table).
  • Focus on earned media, and know how to influence it beyond the traditional methods.
  • Savvy newshound (understand who's writing what and how it reverberates).
  • A growing book of media relations contacts and examples of how you have achieved cut-through in media.
  • Comfortable with ambiguity (fast-moving client in a fast-moving market requires quick thinking and resourcefulness).
  • Ability to switch gears quickly (keep work streams full of unforgettable story lines), with multiple projects going at one time.
  • Some experience starting to interact directly with clients and building client relationship skills.
  • Balanced, organized, and accountable workstyle allowing for equal success whether stepping up and driving work independently or collaborating within the team.
  • Impeccable attention to detail.

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