Head of Product Marketing

2 weeks ago

Menlo Park, California, United States R. K. Tongue Co. Full time

About R. K. Tongue Co.

R. K. Tongue Co. is a leader in providing innovative solutions that enhance operational efficiency and drive productivity in various industries. Our advanced platform offers actionable insights to optimize work environments, streamline resource management, and promote sustainability through cutting-edge technology. We are committed to delivering exceptional value to our clients by leveraging data-driven strategies and innovative practices.

About You:
  • A skilled product marketer with extensive experience in crafting effective messaging and positioning, particularly in the realms of SaaS and IoT.
  • Possesses a strong interest or background in AI, property technology, smart infrastructure, energy management, and analytics-driven products.
  • Exceptional at creating engaging content that resonates with target audiences while providing valuable insights and technical guidance.
  • A confident leader who excels in influencing teams, setting objectives, and driving initiatives across various departments.
  • Data-oriented with a strategic mindset for problem-solving.
Your Responsibilities:
  • Leading product marketing initiatives, including brand positioning, messaging, competitive analysis, go-to-market strategies, and product launches; collaborating with integrated marketing and demand generation efforts.
  • Articulating and communicating unique value propositions that captivate customers, analysts, and stakeholders.
  • Producing high-quality external content, such as marketing collateral, case studies, webinars, and videos.
  • Fostering strong feedback mechanisms with product, sales, and customer success teams.
  • Educating sales teams on effective selling strategies to enhance business growth.
  • Influencing product development based on a comprehensive understanding of customer needs and purchasing behaviors.
  • Evaluating potential partnerships to drive product growth and leading go-to-market initiatives with partners.
  • Representing the company at industry events and conferences.
Key Success Factors:
  • A sharp, innovative thinker who thrives in a dynamic, collaborative environment.
  • A strong work ethic with a preference for a flat organizational structure and a proactive approach.
  • The ability to quickly analyze business challenges and develop effective solutions that satisfy diverse stakeholders.
  • A confident communicator who is not afraid to challenge conventional approaches and propose new ideas.
  • Proven capability to respond to market trends and customer feedback, providing insights to executive leadership and product teams.
  • Proficient in analyzing data to inform strategic business and sales planning.
  • Excellent written and verbal communication skills, with the ability to engage effectively with clients.
  • A positive team player who fosters collaboration and contributes to a supportive work culture.
  • 7-10 years of experience in product marketing, particularly in smart infrastructure, enterprise SaaS, and data solutions.
  • A BA/BS degree in a relevant field is required; an MBA is preferred.

The compensation for this role will be commensurate with experience and qualifications, with a competitive salary range. Additional benefits include comprehensive healthcare coverage, a 401(k) plan, and generous paid time off.

R. K. Tongue Co. is an equal opportunity employer, dedicated to fostering a diverse and inclusive workplace. We encourage individuals from all backgrounds to apply, even if they do not meet every qualification listed.

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