Marketing Operations Coordinator

2 weeks ago


Rockville, Maryland, United States Access Intelligence Full time

Marketing Operations Coordinator, Access Intelligence

About Access Intelligence:

Join Access Intelligence, a leading provider of innovative insights and strategic information for the media and technology sectors. Our expertise encompasses a wide range of platforms, delivering essential news, comprehensive analysis, and exclusive insights that empower our audience to excel in a rapidly evolving landscape.

Position Overview:

We are seeking a dynamic, detail-oriented, and creative Marketing Operations Coordinator to enhance our marketing initiatives. If you are enthusiastic about audience engagement, strategic marketing approaches, and possess a keen eye for detail, this role is tailored for you. Reporting directly to the Marketing Director, you will be instrumental in driving audience acquisition, engagement, conversion, and monetization through innovative marketing strategies and partnerships.

Key Responsibilities:

  • Audience Engagement: Formulate and implement strategies to attract, engage, convert, and monetize our target audience.
  • Content Promotion: Amplify our editorial content to maximize its visibility and effectiveness.
  • Sales Enablement: Develop persuasive marketing collateral and campaigns that foster revenue growth.
  • Performance Analytics: Monitor, evaluate, and report on the effectiveness of marketing initiatives.
  • Copywriting: Produce engaging copy for various channels including websites, newsletters, and social media.
  • Ad Management: Oversee the creation of promotional materials for Access Intelligence's products and services.
  • Partnership Development: Identify and establish strategic media and event collaborations.
  • Event Representation: Act as a brand ambassador at industry events and conferences.

Qualifications:

  • Demonstrated experience in B2B marketing, ideally within the media or technology sectors.
  • Strong capabilities in audience engagement, digital marketing, and content strategy.
  • Proficient in utilizing analytics tools to extract actionable insights.
  • Experience in supporting sales teams with effective marketing materials.
  • Collaborative team player with exceptional communication skills.
  • Ability to adapt to shifting priorities and thrive in a fast-paced environment.
  • Strong analytical skills to report on the success and ROI of marketing efforts.

Why Consider Access Intelligence?

  • Be part of a prestigious organization in the media and technology landscape.
  • Collaborate with a passionate team committed to innovation and excellence.
  • Experience a vibrant, dynamic, and collaborative workplace.
  • Make a meaningful impact on our growth trajectory.
  • Opportunity to contribute fresh ideas and pursue career advancement.
  • Engage in travel for industry events and conferences.
  • Ready to elevate your career with Access Intelligence? Join us in shaping the future of the media and technology sectors.


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