Strategic Public Relations Account Manager

2 weeks ago

New York, New York, United States YAP Global Full time
Job Overview

YAP Global is a leading international consultancy specializing in public relations and communications, dedicated to collaborating with impactful organizations in the cryptocurrency, decentralized finance (DeFi), and web3 sectors. Our goal is to enhance brand visibility through compelling storytelling.

Our diverse team of creative professionals operates globally, uniting occasionally in various locations to foster collaboration. YAP Global aims to bridge the gap between quality journalism and the innovative technologies emerging in the web3 landscape.

We proudly represent a wide array of clients, including decentralized financial entities, climate change innovators, digital asset management firms, NFT marketplaces, and essential developer tools that will shape the future of web3. Our firm has also partnered with major blockchain conferences worldwide.

We are currently seeking a proactive and experienced leader to take on the role of Account Manager.

Key Responsibilities

  • Oversee a portfolio of five clients, ensuring strategic communication plans are developed and media opportunities are identified to meet client KPIs.
  • Provide expert counsel to clients, supporting their public relations and broader marketing goals.
  • Draft and refine press releases, opinion pieces, feature articles, briefing documents, and other communication materials.
  • Establish and maintain strategic relationships with senior journalists, particularly within top-tier media outlets in the cryptocurrency, technology, finance, and mainstream sectors.
  • Manage team workflows, delegating tasks to Senior Account Executives and Account Executives.
  • Mentor and guide junior staff members, fostering their professional development.
  • Stay informed about current trends in public relations and the cryptocurrency landscape, as well as the media environment relevant to clients.
  • Participate in new business pitches and contribute to the development of public relations proposals.

Qualifications

  • Eligibility to work in the United States.
  • A minimum of three years of experience with a proven track record in public relations within an agency or journalism.
  • Exceptional organizational skills, capable of effectively managing multiple client accounts.
  • Familiarity with or experience in the fintech, blockchain, or cryptocurrency sectors.
  • High levels of motivation and the ability to work independently under pressure.
  • Established media relationships with financial, technology, and mainstream press.
  • Strong news judgment and a talent for storytelling.
  • Excellent management and interpersonal skills.
  • Creative flair, strategic thinking, and innovative mindset.
  • Commercial awareness and business acumen.
  • Experience in building influential networks and contacts.
  • A willingness to engage in light-hearted communication.

Benefits

  • Competitive salary, reviewed biannually.
  • Unlimited vacation policy, allowing for flexible time off.
  • Birthday leave to celebrate your special day.
  • Flexible working arrangements, including work-from-home options and adaptable hours.
  • Co-working space utilization, with in-office collaboration twice a week.
  • ClassPass membership for fitness and wellness activities.
  • Social events to foster connections among colleagues.
  • Annual company retreats for team bonding.
  • Opportunities for travel to key global conferences.
  • Continuous training and professional development.
  • A global team environment, offering the chance to work with driven individuals from diverse backgrounds.

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