Senior Brand Marketing Manager

3 days ago


Minneapolis, Minnesota, United States Red Bull Full time
Job Description

As a Senior Brand Marketing Manager at Red Bull North America, you will play a key role in leading regional brand marketing efforts to win new consumers, increase product usage, and strengthen brand love.

Key Responsibilities
  • Develop and implement local marketing plans informed by consumer insights, demographics, and psychographics.
  • Leverage local sales data, usage statistics, and consumer insights to identify volume-driving product opportunities.
  • Build a local '360' marketing plan that increases brand awareness and product usage through occasions and choice.
  • Protect brand equity by ensuring all local brand/beverage efforts are implemented following national/global strategy and guidelines.
  • Collaborate with regional Sports, Culture, and Communications teams to improve the outcome of brand projects.
  • Develop appropriate, relevant, and measurable Brand Marketing goals for the region.
  • Leverage national programming to increase sales in regional retail accounts and create custom retail programming.
  • Manage Brand Marketing budgets for the region while coaching BMMs and ensuring efficient and responsible consumer collecting spends.
  • Help develop local advertising plans and implement them, ensuring Global and US standards are met.
Requirements
  • 7+ years of brand marketing experience.
  • Experience in consumer marketing and retail activation.
  • Knowledge of digital and social media.
  • Experience curating and implementing strategies in local markets.
  • Experience managing successful teams and growing talent.
  • Experience managing budgets and working with traditional and non-traditional brand marketing strategies.
  • Bachelor's degree or equivalent work experience.
  • Fluency in English, additional language skills an advantage.
Benefits
  • Comprehensive Medical, Dental, and Vision Plans.
  • 401k Match.
  • Family Leave.
  • PTO & Paid Holiday Schedule.
  • Pet, Legal, and Life Insurance.
  • Tuition Reimbursement.

Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.



  • Minneapolis, Minnesota, United States Red Bull Full time

    Job DescriptionAs a Senior Brand Marketing Manager at Red Bull North America, you will lead regional brand marketing efforts to win new consumers, increase product usage, and strengthen brand love.Key ResponsibilitiesDevelop beverage marketing plans informed by insights and coach teams of Brand Marketing Managers towards outstanding execution.Be the eyes,...


  • Minneapolis, Minnesota, United States Red Bull North America Full time

    Job Title: Sr. Manager, Brand MarketingJob Summary:We are seeking a highly experienced Sr. Manager, Brand Marketing to lead our regional brand marketing efforts. As a key member of our marketing team, you will be responsible for developing and executing beverage marketing plans that drive consumer engagement and brand love.About the Role:You will report to...


  • Minneapolis, Minnesota, United States Red Bull North America Full time

    Job Title: Sr. Manager, Brand MarketingJob Summary:We are seeking a highly experienced Sr. Manager, Brand Marketing to lead our regional brand marketing efforts. As a key member of our marketing team, you will be responsible for developing and executing beverage marketing plans that drive consumer engagement and brand love.About the Role:You will report to...


  • Minneapolis, Minnesota, United States Advantage Sales and Marketing, LLC Full time

    Business Manager, Own BrandsAt Advantage Sales and Marketing, LLC, we are seeking a highly skilled Business Manager to join our team. This role will be responsible for the overall management of a single account with limited categories and limited team functions or a key category or categories within a larger account in the brokerage business.Key...


  • Minneapolis, Minnesota, United States Advantage Sales and Marketing, LLC Full time

    Business Manager, Own BrandsAt Advantage Sales and Marketing, LLC, we are seeking a highly skilled Business Manager, Own Brands to join our team. This role will be responsible for the overall management of a single account with limited categories and limited team functions or a key category or categories within a larger account in the brokerage business.Key...


  • Minneapolis, Minnesota, United States University of Minnesota Full time

    About the RoleWe are seeking a highly skilled and experienced Marketing and Communications Senior Manager to join our team at the University of Minnesota. This is a 100% time, 12-month, Academic Professional and Administrative position.Key ResponsibilitiesDevelop and implement a comprehensive marketing and communications strategy to promote our dynamic...


  • Minneapolis, Minnesota, United States Dairy Farmers of America Full time

    Associate Brand ManagerAt Dairy Farmers of America, we're seeking an experienced Associate Brand Manager to join our Brand Marketing Team at the Kemps HQ office in St. Louis Park, MN. As a key member of our team, you'll be responsible for developing and executing branding strategies that drive customer engagement, increase brand awareness, and strengthen our...


  • Minneapolis, Minnesota, United States Chewy Full time

    At Chewy, we strive to become the most trusted and convenient online destination for pet parents and our partners – vets and service providers – alike.Our success is measured by the happiness of the people and pets we serve, not simply by the amount of pet supplies we deliver.We continue to think of outside-the-Chewy-box ways to delight, surprise, and...


  • Minneapolis, Minnesota, United States Dairy Farmers of America Full time

    Job DescriptionDue to growth, we are seeking an experienced Brand Marketing Specialist to join our Brand Marketing Team at the Kemps HQ office in St. Louis, Park, MN.In this hybrid work schedule role, you will be responsible for the development and execution of branding strategies that increase brand awareness, drive customer engagement, and strengthen our...


  • Minneapolis, Minnesota, United States Target Full time

    About the RoleWe are seeking a highly skilled Senior Marketing Insights Manager to join our Marketing & Brand Insights (MBI) team at Target. As a key member of our team, you will be responsible for leading complex qualitative and quantitative insights projects, collaborating with external research agencies, and influencing business decisions through...


  • Minneapolis, Minnesota, United States Chewy Full time

    Job Title: Senior Director, Brand Management Private BrandsAt Chewy, we're committed to becoming the most trusted and convenient online destination for pet parents and our partners – vets and service providers – alike.Our success is measured by the happiness of the people and pets we serve, not simply by the amount of pet supplies we deliver.We're...


  • Minneapolis, Minnesota, United States Authentic Brand Full time

    About Authentic BrandAuthentic Brand is a community of experienced marketing leaders who help growing businesses overcome marketing challenges and achieve revenue growth. Our unique approach combines marketing expertise, methodology, and peer support to build strong, strategic marketing teams and programs.Job Title: Fractional CMOWe are seeking a seasoned...


  • Minneapolis, Minnesota, United States Chewy Full time

    Job Title: Senior Marketing Program ManagerChewy is seeking a highly skilled Senior Marketing Program Manager to join our Go-to-Market Operations team in Boston, MA, Minneapolis, MN, or Plantation, FL locations. This role is critical for Chewy to maintain and improve speed to market.Key Responsibilities:Build and lead highly engaged, effective partnerships...


  • Minneapolis, Minnesota, United States Paradox Marketing Full time

    Job OverviewParadox Marketing is seeking a highly motivated and detail-oriented Marketing Communications Coordinator to join our team. As a key member of our marketing team, you will be responsible for assisting in the development and execution of innovative marketing campaigns that drive results.Key ResponsibilitiesAssist in the creation and implementation...


  • Minneapolis, Minnesota, United States EAC Product Development Solutions Full time

    Job Title: Senior Marketing RepresentativeAt EAC Product Development Solutions, we are seeking a highly skilled Senior Marketing Representative to join our team. As a key member of our marketing department, you will be responsible for developing and executing impactful marketing campaigns that drive business growth and foster knowledge-sharing within the...


  • Minneapolis, Minnesota, United States EAC Product Development Solutions Full time

    Job Title: Senior Marketing RepresentativeAt EAC Product Development Solutions, we are seeking a highly skilled Senior Marketing Representative to join our team. As a key member of our marketing department, you will be responsible for developing and executing impactful marketing campaigns that drive business growth and customer engagement.Key...


  • Minneapolis, Minnesota, United States Ameriprise Financial Full time

    Ameriprise Financial Career OpportunityWe are seeking a highly skilled Senior Manager, Direct-to-Consumer Marketing to lead our cross-functional teams in executing business strategies and delivering exceptional results.Key Responsibilities:Translate and refine cross-functional business strategies into client-focused omni-channel marketing campaigns that...


  • Minneapolis, Minnesota, United States Learfield Full time

    Job Title: Digital Brand Marketing DirectorLearfield is seeking a highly skilled Digital Brand Marketing Director to lead our digital marketing efforts and drive business growth. As a key member of our marketing team, you will be responsible for developing and executing our digital marketing strategy, managing our digital marketing team, and collaborating...


  • Minneapolis, Minnesota, United States Graco Full time

    Job DescriptionGraco is seeking a highly skilled Global Brand Manager to lead the implementation and management of our new global brand strategy. This role will be responsible for creating and evolving the brand strategy, developing essential brand standards and resources, establishing brand partnerships, creating the brand narrative and supporting...


  • Minneapolis, Minnesota, United States Anaplan Full time

    About AnaplanAnaplan is a leading provider of cloud-based business planning and analytics solutions. Our platform enables organizations to optimize business decision-making through scenario planning and analysis.Job SummaryWe are seeking a Senior Account-Based Marketing Manager to join our ABM-Digital team. As a key member of our marketing team, you will be...