Business Development Lead

6 days ago

New York, New York, United States Xcenda, LLC Full time
About the Role

We are seeking a highly skilled and experienced professional to join our team as a Senior Account Director. In this role, you will be responsible for maintaining and growing strong client relationships with assigned brands, leading product payer strategy development, and driving innovative managed markets initiatives.

Key Responsibilities
  • Provide leadership and serve as primary contact for assigned clients through project execution and delivery.
  • Partner with overall Cencora counterparts to identify, develop, and pull-through new business opportunities in assigned accounts.
  • Lead client capabilities presentations, identify and propose staffing for new business opportunities.
  • Train and develop internal staff as needed, serving as an active leader and mentor to immediate team and other associates at Cencora.
  • Interface with clients developing relationships, while providing on-going strategic insights and direction during client meetings and through development of deliverables.
  • Provide clear guidance and managing client expectations as well as internal team direction.
  • Maintain an onsite presence with client as needed to effectively manage account, develop relationships, and lead associated projects.
  • Work collaboratively with market research, reimbursement, creative, health outcomes/scientific, and global teams to leverage Cencora's broad expertise.
  • Ensure team is staffed appropriately to accomplish objectives within budget allocated.
  • Design, implement and deliver on a variety of project types, including but not limited to:
    • Commercialization and market access strategy development
    • Healthcare trend identification and impact analyses across the product lifecycle
    • Global payer/HTA market research
    • Brand planning engagements
    • Value proposition creation (for client products to payers and providers)
    • Message testing/payer market research
    • Field force tools development and training (i.e., account manager tool kits)
    • Account executive sales aids (both payer and provider)
    • Digital marketing / sales aids
    • Reimbursement and landscape assessments
    • Market research including ad boards, focus groups and MCN events
    • Market segmentation analyses
    • Account strategy
    • Pricing and contracting strategy
    • Commercialization strategy
    • Push- and pull-through strategy
  • Maintain overall responsibility for team performance and deliverables produced.
Requirements
  • BS/BA required, advanced degree preferred (PharmD, MBA)
  • Depending on level, minimum of 4-5 years of experience in payer or brand marketing within the pharmaceutical industry or a pharmaceutical AoR
  • Structured and well organized, with a proven ability to simultaneously handle multiple workstreams with varying degrees of complexity and time constraints
  • Demonstrated success within the consulting environment or pharmaceutical industry
  • Significant knowledge base of brand planning, managed markets, reimbursement, and/or health economics
  • Ability to interact with and uncover and/or develop client needs to drive new business
  • Exceptional writing skills as well as the ability to communicate complex material in presentations and discussions in a clear and compelling manner
  • Strong presentation skills for both internal and client communications
  • Strong interpersonal skills in order to develop sound, long-term client relationships and an ability to influence clients without being overbearing
  • High emotional intelligence to professionally lead, develop, and mentor associates in a positive manner
  • Ability to work effectively in a dynamic, successful consulting firm, which maintains high quality standards and demands excellence
  • Willingness to travel to client sites / conferences (maximum 20% of time)

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