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Senior Marketing Partnerships Manager

2 months ago

San Francisco, California, United States Intuit Inc. Full time

About Intuit SMB MediaLabs: Intuit SMB MediaLabs is a pioneering B2B media network dedicated exclusively to small businesses. Leveraging Intuit's unparalleled first-party business data, we empower B2B marketers to launch campaigns with remarkable precision and efficiency. Our platform represents an evolved data layer that enhances the performance and accuracy of B2B marketing initiatives.

Position Overview: We are in search of an experienced Business Development Manager/Partner Manager with a strong track record and a passion for driving revenue growth. In this senior role, you will cultivate relationships with key brands and their advertising agencies, ensuring they achieve their business goals through the utilization of Intuit SMB MediaLab's audience offerings, including our managed service and self-service models.

Key Responsibilities:
  • Proactively enhance and manage relationships with advertising partners, both directly and through agencies, to achieve significant revenue targets.
  • Establish beneficial partnerships with new clients, providing education on Intuit SMB MediaLabs and our advertising solutions.
  • Utilize agency and direct client relationships to identify new buyers for Intuit SMB MediaLabs advertising products.
  • Employ data-driven insights to inform client strategies and craft compelling proposals.
  • Ensure timely completion of all projects, delivering exceptional customer service to clients.
  • Lead client meetings from agenda setting to final presentations, instilling confidence and ensuring successful interactions.
  • Serve as the primary liaison for clients, communicating major updates, changes, and opportunities to strengthen partnerships.
  • Offer strategic, proactive, and consultative guidance to clients to enhance and expand relationships.
  • Continuously explore and identify client needs, leveraging in-depth product knowledge to align their objectives with innovative opportunities at Intuit.
  • Collaborate with Account Management, Ad Operations, and campaign activation teams to exceed clients' marketing objectives.
  • Aggregate client feedback and campaign metrics, sharing insights with cross-functional teams to drive product development.
  • Provide thought leadership and represent Intuit at industry events and with partners.
  • Share your expertise in the industry, clients, and products by mentoring and training team members.
  • Build and maintain strong internal relationships across teams to achieve client and business objectives.
Qualifications:
  • 10+ years of experience in digital media.
  • Bachelor's degree or equivalent practical experience.
  • Proven experience managing partnerships with complex enterprise organizations.
  • Experience in managing relationships with C-level executives.
  • Extensive industry knowledge in verticals, product types, and measurement solutions.
  • Established relationships within the agency and direct client space.
  • Expertise in display media, social media, CTV, and video platforms.
  • Experience in developing and executing long-term account growth strategies.
  • Demonstrated success in achieving sales targets.
  • Ability to lead special projects effectively.
  • Experience collaborating within an organization to drive business success.
  • Capability to define strategies that align with customer business outcomes while navigating agency and client relationships.
  • Self-starter with a proactive attitude, thriving in ambiguous environments and start-up settings.