Senior Product Marketing Manager

1 month ago


New York, New York, United States Amazon Full time
About the Role

We are seeking a talented Senior Product Marketing Manager to join our Amazon Out of Home Marketing team. As a key member of our team, you will be responsible for developing and executing comprehensive go-to-market strategies for Amazon's physical owned and operated marketing channels.

Key Responsibilities
  • Develop and execute go-to-market strategies for Amazon's physical owned and operated marketing channels
  • Lead the development of marketing initiatives with clear objectives, priorities, measurement, and deliverables
  • Collaborate with cross-functional teams to understand business needs and challenges, identify barriers to going to market at scale, and build strategies, processes, and tools to deliver a high-quality customer experience
  • Use data and listening tools to understand customer responses to real-world marketing and partner with portfolio and product team members to continuously improve with each new campaign
  • Oversee the end-to-end campaign process and be responsible for delivering campaigns on-time
About the Team

As part of the global marketing organization, we sit at the intersection of all of Amazon's brand and retail marketing. Our mission is to help customers discover how Amazon can meet their needs and identify developing needs of our next generation of customers.

Basic Qualifications
  • 6+ years of professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables)
  • Experience building, executing, and scaling cross-functional marketing programs
  • Experience leading go-to-market for consumer software or hardware product launches
Preferred Qualifications
  • Experience with customer segmentation, profiling, and targeting

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.



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