Senior Product Marketing Manager

4 weeks ago


New York, New York, United States Dealpath Full time
Join Our Team as a Senior Product Marketing Manager

We are seeking a highly skilled Senior Product Marketing Manager to lead the development of our go-to-market strategy. As a key member of our team, you will play a pivotal role in shaping how we position our platform, crafting compelling messaging that resonates with our customers and the broader market.

Key Responsibilities:
  • Identify industry trends, customer needs, and opportunities to ensure clear and differentiated positioning for all Dealpath solutions.
  • Craft and communicate compelling value propositions to the sales team, equipping them with effective sales tools that drive customer engagement.
  • Define and drive pricing and packaging strategies in collaboration with sales, finance, and customer success.
  • Create and oversee content that highlights the unique value of Dealpath's platform, including case studies, product videos, sales enablement materials, competitive differentiation guides, and more.
  • Own sales enablement, competitive analysis, thought leadership content, and product launches.
  • Serve as the expert on market intelligence, understanding buyer personas, purchasing behaviors, and key decision-making criteria to inform strategic decisions.
  • Conduct market and partner surveys to stay current on customer needs, market opportunities, and the competitive landscape.
  • Partner with product management to plan and launch new products.
Qualifications:
  • 5+ years in B2B SaaS/tech
  • 3+ years in a product marketing role with both strategic and hands-on experience
  • Superb written and verbal communication skills
  • Proven ability to collaborate effectively across teams and manage cross-functional projects
  • Strong ability to influence and lead without direct authority, working closely with sales, marketing, product, and finance teams
  • BA/BS degree
The Perks & Culture:
  • Medical, dental, & vision insurance coverage
  • Hybrid 3 days in office policy
  • Flexible Spending Account
  • Paid Parental Leave
  • 401(k) Company sponsored commuter benefits
  • Flexible time off policy
  • Catered lunches and snacks
  • Monthly wellness reimbursement


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