Senior Marketing Manager, Amazon Currency Converter

3 weeks ago


Seattle, Washington, United States Amazon Full time
About the Role

Amazon is seeking a seasoned Senior Marketing Manager to lead the optimization of our traffic, email, and website marketing for Amazon Currency Converter (ACCS). As a key member of the ACCS Marketing team, you will be responsible for formulating marketing strategies, driving high-quality conversions across a vast array of campaigns, and developing scalable mechanisms through Marketing automation.

Key Responsibilities
  • Lead a talented group of marketing managers and develop a comprehensive online marketing strategy for driving product adoption and customer retention.
  • Align strategy with business leaders and create, review, and raise the quality of marketing materials such as email, website, and video contents.
  • Develop new metrics and targeting logic, and implement automated processes for customer targeting.
  • Leverage various channels and tools to effectively communicate with the right target audiences.
  • Analyze qualitative and quantitative data for insights and document plan, performances, and test results.
  • Drive marketing automation, process standardization, and collaboration with stakeholders.
Requirements
  • 6+ years of professional non-internship marketing experience.
  • Experience managing teams and using data and metrics to drive improvements.
  • Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).
  • Experience driving direction and alignment with cross-functional teams.


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