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Senior Marketing Manager

2 months ago

Seattle, Washington, United States Amazon Full time
About the Role

We are seeking a highly skilled Senior Marketing Manager to join our Amazon Health Services team. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive paid search marketing strategy to drive customer acquisition and revenue growth for our health services business.

Key Responsibilities
  • Develop and execute a paid search marketing strategy to drive customer acquisition and revenue growth for Amazon Health Services
  • Manage and optimize paid search campaigns across multiple channels, including Google Ads and Bing Ads
  • Collaborate with cross-functional teams, including product, creative, and analytics, to ensure alignment and optimal campaign performance
  • Monitor and analyze campaign performance, identifying areas for improvement and implementing data-driven decisions to optimize campaign ROI
  • Stay up-to-date with industry trends and best practices in paid search marketing, applying this knowledge to continuously improve campaign performance
Requirements
  • 6+ years of professional marketing experience, with a focus on paid search marketing
  • Proven track record of success in developing and executing paid search marketing strategies that drive customer acquisition and revenue growth
  • Strong analytical and problem-solving skills, with the ability to interpret complex data and make data-driven decisions
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams
  • Stay up-to-date with industry trends and best practices in paid search marketing