Area Sales Representative

1 week ago

San Francisco, California, United States Stone Brewing Full time

{"Job Title": "Area Sales Representative", "Job Summary": "We are seeking a highly motivated and experienced Area Sales Representative to join our team at Stone Brewing. As a key member of our sales team, you will be responsible for building and maintaining relationships with existing and potential accounts in your designated territory. Your primary goal will be to drive sales growth and increase market share for our portfolio of beers.

Responsibilities:

* Manage existing weekly sales route, visiting an average of 50-55 retail stops per week
* Prospect and secure new business by determining focus areas within designated territory, setting up presentations and utilizing stop-by techniques
* Introduce accounts to our existing and new beers, brands, packages, and draught
* Drive accurate execution of programs by distributor personnel
* Build and sustain quality relationships with the key distribution and decision makers in the retail accounts to enhance our sales capabilities and drivers
* Ensure company standards and quality control are met in both the on/off premise channels
* Deliver the target volumes and distribution goals as stated in the specific region plan and documented through our KPIs
* Set up and execute in-store promotions, beer dinners, and special events as needed
* Oversee execution of all marketing programs within retail accounts
* Manage chain execution (distribution/promotions/programming) with assigned accounts
* Place point of sale (POS) items in retail accounts as directed
* Audit accounts for pricing surveys to document price points on the shelf for portfolio
* Identify and establish new relationships with target accounts through persuasive and effective selling techniques
* Communicate daily with management team to ensure issues are resolved in a timely basis
* Maintain self-education on all our beer brands, the local market, and the beer industry in general
* Participate in sales meetings, training sessions, shows, and events at the customer and distributor level as it pertains to assigned industry segment

Requirements:

* Bachelor's degree in related field preferred
* 1-3 years of related sales experience within the food or beverage industry, preferably in craft beer sales and working within three-tier system
* Ability to manage complex sales, sales programs, and portfolios of initiatives through excellent influence and customer service skills
* Effective and persuasive communicator with outstanding presence, presentation and negotiation skills that constantly strives for simplicity and clarity
* Solid execution skills with a passion for getting into the details where appropriate to make effective decisions and drive results
* Cicerone Certified Beer Server certificate or higher desired
* Proficiency with Microsoft Excel, Word, PowerPoint, and Outlook
* Flexibility to travel as needed, including weekends where necessary to drive sales and connect with customers
* Regular travel required to retail accounts. Must have a clean Motor Vehicle Record and reliable transportation with vehicle insurance in good standing

Work Environment:

* While performing the duties of this job, the employee is regularly exposed to fumes or airborne particles. The employee is frequently exposed to outside weather and traffic conditions. The noise level in the work environment is occasionally loud.

Compensation, Benefits & Perks:

* Annual Salary Range: $58,000 - $65,000
* Annual Sales Bonus Plan: 30% of Annual Salary
* Comprehensive Health Insurance, 401K, and Bonuses for Eligible Team Members
* Company beer perks program and discounts
* Paid Time Off - including Vacation accrual, Sick Leave, and 12 paid Holidays
* Benefit programs supporting Financial Wellness, Health & Wellness and Career Development

Sapporo USA and Stone Brewing is an equal employment opportunity employer and does not discriminate against applicants or employees because of race, color, religion, national origin, sex, age, citizenship status, various ability status, genetic information, sexual orientation, or gender identity or expression of an otherwise qualified individual, or membership in any other class protected by applicable law.

Sapporo USA and Stone Brewing seeks to build a culturally diverse staff where differences are valued and respected. Women, minorities, individuals with various abilities, veterans, LGBTQ+ and intersectional individuals are encouraged to apply.

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